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Packaging the presidency : = a histo...

Jamieson, Kathleen Hall.

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Packaging the presidency : = a history and criticism of presidential campaign advertising /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Packaging the presidency :/ Kathleen Hall Jameison.
其他題名:	a history and criticism of presidential campaign advertising /
作者:	Jamieson, Kathleen Hall.
出版者:	New York :Oxford University Press, : 1996.,
面頁冊數:	xxvi, 578 p. ;ill. ;21 cm.
標題:	Advertising, Political - United States. -
標題:	United States - Politics and government - 1945-1989. -
電子資源:	http://www.loc.gov/catdir/enhancements/fy0603/95013339-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0603/95013339-d.html
ISBN:	0195089413

Packaging the presidency : = a history and criticism of presidential campaign advertising /
Jamieson, Kathleen Hall.

Packaging the presidency :a history and criticism of presidential campaign advertising /Kathleen Hall Jameison. - 3rd ed. - New York :Oxford University Press,1996. - xxvi, 578 p. ;ill. ;21 cm.

Includes bibliographical references (p. 525-568) and index.

ISBN: 0195089413

LCCN: 95013339Subjects--Topical Terms:

782361
Advertising, Political
--United States.Subjects--Geographical Terms:

527807
United States
--Politics and government--1945-1989.

LC Class. No.: JK524 / .J36 1996

Dewey Class. No.: 324.7/0973

Packaging the presidency : = a history and criticism of presidential campaign advertising /
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