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The marketing of the president : = p...

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Newman, Bruce I.

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The marketing of the president : = political marketing as campaign strategy /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The marketing of the president :/ Bruce I. Newman.
其他題名:	political marketing as campaign strategy /
作者:	Newman, Bruce I.
出版者:	Thousand Oaks, CA :Sage Publications, : c1994.,
面頁冊數:	xvii, 165 p. :ill. ;23 cm.
標題:	Campaign management - United States. -
電子資源:	http://www.loc.gov/catdir/enhancements/fy0655/93032450-t.htmlhttp://www.loc.gov/catdir/enhancements/fy0655/93032450-t.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0655/93032450-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0655/93032450-d.html
ISBN:	080395137X

The marketing of the president : = political marketing as campaign strategy /
Newman, Bruce I.

The marketing of the president :political marketing as campaign strategy /Bruce I. Newman. - Thousand Oaks, CA :Sage Publications,c1994. - xvii, 165 p. :ill. ;23 cm.

Includes bibliographical references (p. 152-153) and indexes.

ISBN: 080395137X

LCCN: 93032450Subjects--Topical Terms:

583846
Campaign management
--United States.

LC Class. No.: JK528 / .N48 1994

Dewey Class. No.: 324.7/0973

The marketing of the president : = political marketing as campaign strategy /
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245 1 4 $a The marketing of the president : $b political marketing as campaign strategy / $c Bruce I. Newman.
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300 $a xvii, 165 p. : $b ill. ; $c 23 cm.
504 $a Includes bibliographical references (p. 152-153) and indexes.
650 $a Campaign management $z United States. $3 583846
650 $a Marketing $z United States. $3 588948
650 $a Political campaigns $z United States. $3 601450
650 $a Presidents $z United States $x Election. $3 743496
856 4 1 $3 Table of contents only $u http://www.loc.gov/catdir/enhancements/fy0655/93032450-t.html $z http://www.loc.gov/catdir/enhancements/fy0655/93032450-t.html
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