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Experiment-research methodology in m...

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Patzer, Gordon L.

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Experiment-research methodology in marketing : = types and applications /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Experiment-research methodology in marketing :/ Gordon L. Patzer.
Reminder of title:	types and applications /
Author:	Patzer, Gordon L.
Published:	Westport, Conn. :Quorum, : c1996.,
Description:	ix, 216 p. :ill. ;25 cm.
Subject:	Marketing research. -
ISBN:	0899309607 (hbk.) :

Experiment-research methodology in marketing : = types and applications /
Patzer, Gordon L.

Experiment-research methodology in marketing :types and applications /Gordon L. Patzer. - Westport, Conn. :Quorum,c1996. - ix, 216 p. :ill. ;25 cm.

Includes bibliographical references and index.

ISBN: 0899309607 (hbk.) :UK56.99

LCCN: 95024914Subjects--Topical Terms:

532352
Marketing research.

LC Class. No.: HF5415.2 / .P379 1996

Dewey Class. No.: 658.8/3

Experiment-research methodology in marketing : = types and applications /
LDR:00552pam a2200169 a 45 001 713618
005 20070731
008 070313s1996 ctua b 001 0 eng
010 $a 95024914
020 $a 0899309607 (hbk.) : $c UK56.99
035 $a BM95T0037
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.2 $b .P379 1996
082 0 0 $a 658.8/3 $2 20
100 $a Patzer, Gordon L. $3 781663
245 1 0 $a Experiment-research methodology in marketing : $b types and applications / $c Gordon L. Patzer.
260 $a Westport, Conn. : $c c1996. $b Quorum,
300 $a ix, 216 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 $a Marketing research. $3 532352

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六樓西文書區HC-Z(6F Western Language Books)

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HF5415.2 P379 1996

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