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Marketing /

~

Hair, Joseph F.

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Marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing // Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
Author:	Lamb, Charles W.
other author:	Hair, Joseph F.
Published:	Mason, Ohio :Thomson/South-Western, : c2004.,
Description:	xxxviii, 774 p. :col. ill. ;29 cm. +1 CD-ROM (4 3/4 in.).
Subject:	Marketing - Management. -
ISBN:	0324147988 (hbk.)

Marketing /
Lamb, Charles W.

Marketing /Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. - 7th ed. - Mason, Ohio :Thomson/South-Western,c2004. - xxxviii, 774 p. :col. ill. ;29 cm. +1 CD-ROM (4 3/4 in.).

Includes bibliographical references (p. 742-744) and index.

ISBN: 0324147988 (hbk.)

LCCN: 2002075815Subjects--Topical Terms:

559161
Marketing
--Management.

LC Class. No.: HF5415 / .L2624 2004

Dewey Class. No.: 658.8

Marketing /
LDR:00599pam a2200181 a 45 001 713502
005 20080328
008 070313s2004 ohua b 001 0 eng
010 $a 2002075815
020 $a 0324147988 (hbk.)
035 $a FN95T0276 企管系96
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415 $b .L2624 2004
082 0 0 $a 658.8 $2 21
100 $a Lamb, Charles W. $3 670158
245 1 0 $a Marketing / $c Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
250 $a 7th ed.
260 $a Mason, Ohio : $c c2004. $b Thomson/South-Western,
300 $a xxxviii, 774 p. : $b col. ill. ; $c 29 cm. + $e 1 CD-ROM (4 3/4 in.).
504 $a Includes bibliographical references (p. 742-744) and index.
650 $a Marketing $x Management. $3 559161
650 $a Marketing. $3 536353
700 $a Hair, Joseph F. $3 671070
700 $a McDaniel, Carl D. $3 694358

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Items

2 records • Pages 1 •
1

Inventory Number

No. of reservations

W0054532

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HF5415 L2624 2004

一般使用(Normal)

On shelf

0

GW0013230

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HF5415 L2624 2004

一般使用(Normal)

On shelf

0

2 筆 • 頁數 1 •
1

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