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One-to-one Web marketing : = build a...
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Kania, Deborah, (1963-.)
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One-to-one Web marketing : = build a relationship marketing strategy one customer at a time /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
One-to-one Web marketing :/ Cliff Allen, Deborah Kania, Beth Yaeckel ; with a foreword by Christopher Locke.
其他題名:
build a relationship marketing strategy one customer at a time /
作者:
Allen, Cliff,
其他作者:
Kania, Deborah,
出版者:
New York :Wiley, : c2001.,
面頁冊數:
xv, 351 p. :ill. ;24 cm. +1 computer optical disc (4 3/4 in.).
附註:
"Wiley computer publishing".
標題:
Internet advertising. -
電子資源:
http://www.loc.gov/catdir/toc/onix07/00068488.htmlhttp://www.loc.gov/catdir/toc/onix07/00068488.html
電子資源:
http://www.loc.gov/catdir/description/wiley035/00068488.htmlhttp://www.loc.gov/catdir/description/wiley035/00068488.html
ISBN:
0471404004 (pbk.)
One-to-one Web marketing : = build a relationship marketing strategy one customer at a time /
Allen, Cliff,1948-.
One-to-one Web marketing :
build a relationship marketing strategy one customer at a time /Cliff Allen, Deborah Kania, Beth Yaeckel ; with a foreword by Christopher Locke. - 2nd ed. - New York :Wiley,c2001. - xv, 351 p. :ill. ;24 cm. +1 computer optical disc (4 3/4 in.).
"Wiley computer publishing".
System requirements for computer disc: PC, Macintosh, Unix/Linux.
ISBN: 0471404004 (pbk.)
LCCN: 00068488Subjects--Topical Terms:
539584
Internet advertising.
LC Class. No.: HF5415.1265 / .A419 2001
Dewey Class. No.: 658.8/4
One-to-one Web marketing : = build a relationship marketing strategy one customer at a time /
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