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Marketing research : = within a chan...
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Bush, Robert P.
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Marketing research : = within a changing information environment
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Marketing research :/ Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
其他題名:
within a changing information environment
作者:
Hair, Joseph F.
其他作者:
Bush, Robert P.
出版者:
Boston, Mass. :McGraw-Hill/Irwin, : c2006.,
面頁冊數:
xxvii, 700 p. :col. ill. ;26 cm.
叢書名:
McGraw-Hill/Irwin series in marketing.
標題:
Marketing research. -
電子資源:
http://www.loc.gov/catdir/enhancements/fy0619/2004061113-t.htmlhttp://www.loc.gov/catdir/enhancements/fy0619/2004061113-t.html
電子資源:
http://www.loc.gov/catdir/enhancements/fy0619/2004061113-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0619/2004061113-d.html
ISBN:
0071115927 (pbk. : international ed.)
Marketing research : = within a changing information environment
Hair, Joseph F.
Marketing research :
within a changing information environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. - 3rd ed. - Boston, Mass. :McGraw-Hill/Irwin,c2006. - xxvii, 700 p. :col. ill. ;26 cm. - McGraw-Hill/Irwin series in marketing..
Includes bibliographical references (p. 669-677) and indexes.
ISBN: 0071115927 (pbk. : international ed.)
LCCN: 2004061113Subjects--Topical Terms:
532352
Marketing research.
LC Class. No.: HF5415.2 / .H258 2006
Dewey Class. No.: 658.8/3
Marketing research : = within a changing information environment
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