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Focus groups : = theory and practice /

Rook, Dennis W.

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Focus groups : = theory and practice /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Focus groups :/ David W. Stewart, Prem N. Shamdasani, Dennis W. Rook.
其他題名:	theory and practice /
作者:	Stewart, David W.
其他作者:	Rook, Dennis W.
出版者:	Thousand Oaks :SAGE Publications, : c2007.,
面頁冊數:	xii, 188 p. :ill. ;23 cm.
叢書名:	Applied social research methods series ;
內容註:	Introduction: focus group history, history, theory and practice -- Focus groups and the research toolbox -- Group dynamics and focus group research -- Recruiting focus group participant and designing the interview guide -- The focus group moderator -- Conducting the focus group -- Analyzing focus group data -- Focus group research in action -- Other group research techniques -- Conclusion.
標題:	Focused group interviewing. -
電子資源:	http://www.loc.gov/catdir/toc/ecip0610/2006009180.htmlhttp://www.loc.gov/catdir/toc/ecip0610/2006009180.html
電子資源:	http://www.loc.gov/catdir/enhancements/fy0659/2006009180-d.htmlhttp://www.loc.gov/catdir/enhancements/fy0659/2006009180-d.html
ISBN:	0761925821 (hbk.) :

Focus groups : = theory and practice /
Stewart, David W.

Focus groups :theory and practice /David W. Stewart, Prem N. Shamdasani, Dennis W. Rook. - 2nd ed. - Thousand Oaks :SAGE Publications,c2007. - xii, 188 p. :ill. ;23 cm. - Applied social research methods series ;v. 20..

Includes bibliographical references (p. 167-176) and index.

Introduction: focus group history, history, theory and practice -- Focus groups and the research toolbox -- Group dynamics and focus group research -- Recruiting focus group participant and designing the interview guide -- The focus group moderator -- Conducting the focus group -- Analyzing focus group data -- Focus group research in action -- Other group research techniques -- Conclusion.

ISBN: 0761925821 (hbk.) :UK54.00

LCCN: 2006009180Subjects--Topical Terms:

529327
Focused group interviewing.

LC Class. No.: H61.28 / .S74 2007

Dewey Class. No.: 300.72/3

Focus groups : = theory and practice /
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