| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Keeping customers // edited, with an introduction by John J. Sviokla and Benson P. Shapiro. |
| other author: |
Shapiro, Benson P. |
| Published: |
Boston, MA :Harvard Business School Press, : c1993., |
| Description: |
xx, 384 p. :ill. ;25 cm. |
| Notes: |
Articles originally published in the Harvard business review, 1968-1992. |
| Series: |
The Harvard business review book series. |
| Subject: |
Consumer satisfaction - United States. - |
| ISBN: |
0875843336 : |