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Where sport marketing theory meets p...

Pitts, Brenda G.

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Where sport marketing theory meets practice : = selected papers from the second annual conference of the Sport Marketing Association /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Where sport marketing theory meets practice :/ Brenda G. Pitts, editor.
Reminder of title:	selected papers from the second annual conference of the Sport Marketing Association /
other author:	Pitts, Brenda G.
Published:	Morgantown, WV :Fitness Information Technology, a division of the International Center for Performance Excellence, : c2005.,
Description:	vii, 259 p. :ill. ;28 cm.
Notes:	Edited and selected from the SMA Conference, November, 2004.
Subject:	Sports - Marketing. -
ISBN:	1885693672 (pbk.) :

Where sport marketing theory meets practice : = selected papers from the second annual conference of the Sport Marketing Association /
Where sport marketing theory meets practice :selected papers from the second annual conference of the Sport Marketing Association /Brenda G. Pitts, editor. - Morgantown, WV :Fitness Information Technology, a division of the International Center for Performance Excellence,c2005. - vii, 259 p. :ill. ;28 cm.

Edited and selected from the SMA Conference, November, 2004.

Includes bibliographical references.

ISBN: 1885693672 (pbk.) :US29.00

LCCN: 2005931191Subjects--Topical Terms:

548970
Sports
--Marketing.

Where sport marketing theory meets practice : = selected papers from the second annual conference of the Sport Marketing Association /
LDR:00650pam a2200169 a 45 001 711657
003 aOCoLC
005 20070502
008 070129s2005 wvua b 000 0 eng
010 $a 2005931191
020 $a 1885693672 (pbk.) : $c US29.00
035 $a SL95T0053
040 $a KHN $c KHN $d BAKER $d OUN
245 0 0 $a Where sport marketing theory meets practice : $b selected papers from the second annual conference of the Sport Marketing Association / $c Brenda G. Pitts, editor.
260 $a Morgantown, WV : $c c2005. $b Fitness Information Technology, a division of the International Center for Performance Excellence,
300 $a vii, 259 p. : $b ill. ; $c 28 cm.
500 $a Edited and selected from the SMA Conference, November, 2004.
504 $a Includes bibliographical references.
650 $a Sports $x Marketing. $3 548970
700 $a Pitts, Brenda G. $3 578993
710 $a Sport Marketing Association. $3 778358
711 $a Conference of the Sport Marketing Association $n (2nd : $d 2004 : $c Memphis, Tennessee). $3 778359