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Hospitality marketing management /
~
Bojanic, David C.
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Hospitality marketing management /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Hospitality marketing management // Robert D. Reid, David C. Bojanic.
Author:
Reid, Robert D.
other author:
Bojanic, David C.
Published:
Hoboken, N.J. :Wiley, : c2006.,
Description:
xiv, 626 p.:col. ill. ;29 cm.
Subject:
Food service - Marketing. -
Online resource:
http://www.loc.gov/catdir/toc/ecip0420/2004016223.htmlhttp://www.loc.gov/catdir/toc/ecip0420/2004016223.html
ISBN:
0471476544 :
Hospitality marketing management /
Reid, Robert D.
Hospitality marketing management /
Robert D. Reid, David C. Bojanic. - 4th ed. - Hoboken, N.J. :Wiley,c2006. - xiv, 626 p.:col. ill. ;29 cm.
Includes bibliographical references and index.
ISBN: 0471476544 :US96.00
LCCN: 2004016223Subjects--Topical Terms:
693878
Food service
--Marketing.
LC Class. No.: TX911.3.M3 / R443 2006
Dewey Class. No.: 647.95/068/8
Hospitality marketing management /
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Robert D. Reid, David C. Bojanic.
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4th ed.
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Hoboken, N.J. :
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c2006.
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Wiley,
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xiv, 626 p.:
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col. ill. ;
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29 cm.
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Includes bibliographical references and index.
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Table of contents
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http://www.loc.gov/catdir/toc/ecip0420/2004016223.html
$z
http://www.loc.gov/catdir/toc/ecip0420/2004016223.html
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W0129207
六樓西文書區HC-Z(6F Western Language Books)
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TX911.3.M3 R443 2006
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