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Creating customer delight : = the ho...
~
Seth, Kirti, (1966-.)
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Creating customer delight : = the how and why of CRM /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Creating customer delight :/ Rakesh Seth, Kirti Seth.
Reminder of title:
the how and why of CRM /
Author:
Seth, Rakesh,
other author:
Seth, Kirti,
Published:
Thousand Oaks, Calif. :Response Books, : c2005.,
Description:
154 p. :ill. ;20 cm.
Notes:
Includes index.
[NT 15003449]:
Introduction -- The growing need for CRM -- Taking an integrated approach -- Database management -- CRM in call centres -- CRM one to one -- The sound of service-customer delight.
Subject:
Customer relations - Management. -
Online resource:
http://www.loc.gov/catdir/toc/ecip057/2005002411.htmlhttp://www.loc.gov/catdir/toc/ecip057/2005002411.html
ISBN:
0761932968 (pbk.) :
Creating customer delight : = the how and why of CRM /
Seth, Rakesh,1958-.
Creating customer delight :
the how and why of CRM /Rakesh Seth, Kirti Seth. - Thousand Oaks, Calif. :Response Books,c2005. - 154 p. :ill. ;20 cm.
Includes index.
Introduction -- The growing need for CRM -- Taking an integrated approach -- Database management -- CRM in call centres -- CRM one to one -- The sound of service-customer delight.
ISBN: 0761932968 (pbk.) :UK14.99
LCCN: 2005002411Subjects--Topical Terms:
582814
Customer relations
--Management.
LC Class. No.: HF5415.5 / .S48 2005
Dewey Class. No.: 658.8/12
Creating customer delight : = the how and why of CRM /
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Creating customer delight :
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the how and why of CRM /
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Rakesh Seth, Kirti Seth.
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Thousand Oaks, Calif. :
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c2005.
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Response Books,
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154 p. :
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ill. ;
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20 cm.
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Includes index.
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Introduction -- The growing need for CRM -- Taking an integrated approach -- Database management -- CRM in call centres -- CRM one to one -- The sound of service-customer delight.
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Management.
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1966-.
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Table of contents
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http://www.loc.gov/catdir/toc/ecip057/2005002411.html
$z
http://www.loc.gov/catdir/toc/ecip057/2005002411.html
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六樓西文書區HC-Z(6F Western Language Books)
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1 records • Pages 1 •
1
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W0170348
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HF5415.5 S48 2005
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1 records • Pages 1 •
1
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