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Handbook of marketing /

~

Weitz, Barton A.

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Handbook of marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Handbook of marketing // edited by Barton Weitz and Robin Wensley.
other author:	Weitz, Barton A.
Published:	London :SAGE, : 2002.,
Description:	xix, 582 p. :ill. ;25 cm.
Subject:	Marketing. -
ISBN:	0761956824 :

Handbook of marketing /
Handbook of marketing /edited by Barton Weitz and Robin Wensley. - London :SAGE,2002. - xix, 582 p. :ill. ;25 cm.

Includes bibliographical references and index.

ISBN: 0761956824 :UK85.00

LCCN: 2003268088

Nat. Bib. No.: GBA1-X8230Subjects--Topical Terms:

536353
Marketing.

LC Class. No.: HF5415 / .H18665 2002

Dewey Class. No.: 658.8

Handbook of marketing /
LDR:00605cam a2200205 a 45 001 694847
005 20050103
008 050103s2002 enka b 00100 eng d
010 $a 2003268088
015 $a GBA1-X8230
020 $a 0761956824 : $c UK85.00
035 $a (OCoLC)ocm46909666
035 $a paw93000228
040 $a UKM $c UKM $d C#P $d DLC
042 $a lccopycat
050 0 0 $a HF5415 $b .H18665 2002
082 0 0 $a 658.8 $2 21
245 0 0 $a Handbook of marketing / $c edited by Barton Weitz and Robin Wensley.
260 $a London : $c 2002. $b SAGE,
300 $a xix, 582 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references and index.
650 $a Marketing. $3 536353
700 $a Weitz, Barton A. $3 685658
700 $a Wensley, Robin, $d 1944- $3 745161

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W0127731

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415 H18665 2002

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1 records • Pages 1 •
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