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E-marketing strategy /

~

Chaston, Ian.

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E-marketing strategy /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	E-marketing strategy // Ian Chaston.
Author:	Chaston, Ian.
Published:	London :McGraw-Hill Publishing Company, : c2001.,
Description:	xiii, 314 p. :ill. ;25 cm.
Subject:	Electronic commerce - Management. -
ISBN:	007709753X (pbk.) :

E-marketing strategy /
Chaston, Ian.

E-marketing strategy /Ian Chaston. - London :McGraw-Hill Publishing Company,c2001. - xiii, 314 p. :ill. ;25 cm.

Includes bibliographical references (p. 291-301) and index.

ISBN: 007709753X (pbk.) :UK33.99Subjects--Topical Terms:

615403
Electronic commerce
--Management.

E-marketing strategy /
LDR:00415nam a2200133 a 45 001 693691
005 20041125
008 041125s2001 enka b 00110 eng d
020 $a 007709753X (pbk.) : $c UK33.99
035 $a bmw93000029
040 $a NDHU $c NDHU $d NDHU
100 $a Chaston, Ian. $3 664293
245 1 0 $a E-marketing strategy / $c Ian Chaston.
260 $a London : $c c2001. $b McGraw-Hill Publishing Company,
300 $a xiii, 314 p. : $b ill. ; $c 25 cm.
504 $a Includes bibliographical references (p. 291-301) and index.
650 $a Electronic commerce $x Management. $3 615403
650 $a Electronic commerce. $3 576153
650 $a Strategic planning. $3 528149

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W0126631

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415.1265 C491 2001

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1 records • Pages 1 •
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