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Total access : = giving customers wh...

McKenna, Regis.

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Total access : = giving customers what they want in an anytime, anywhere world /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Total access :/ Regis McKenna.
其他題名:	giving customers what they want in an anytime, anywhere world /
作者:	McKenna, Regis.
出版者:	Boston, Mass. :Harvard Business School Press, : c2002.,
面頁冊數:	xv, 252 p. ;24 cm.
標題:	Consumer satisfaction. -
ISBN:	1578512441 :

Total access : = giving customers what they want in an anytime, anywhere world /
McKenna, Regis.

Total access :giving customers what they want in an anytime, anywhere world /Regis McKenna. - Boston, Mass. :Harvard Business School Press,c2002. - xv, 252 p. ;24 cm.

Includes bibliographical references (p. 227-236) and index.

ISBN: 1578512441 :US27.50

LCCN: 2001051536Subjects--Topical Terms:

578584
Consumer satisfaction.

LC Class. No.: HF5415.5 / .M3855 2002

Dewey Class. No.: 658.8/12

Total access : = giving customers what they want in an anytime, anywhere world /
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650 $a Customer relations. $3 578582
650 $a Customer services. $3 657636