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Mastering data mining : = the art an...

Berry, Michael J. A.

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Mastering data mining : = the art and science of customer relationship management /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Mastering data mining :/ Michael J. A. Berry, Gordon Linoff.
Reminder of title:	the art and science of customer relationship management /
Author:	Berry, Michael J. A.
other author:	Berry, Michael J. A.
Published:	New York :Wiley Computer Pub., : c2000.,
Description:	xviii, 494 p. :ill. ;24 cm.
Notes:	Rev. ed. of: Data mining techniques : for marketing, sales, and customer support / Michael J.A. Berry, Gordon Linoff. c1997.
Subject:	Business enterprises - Computer networks -
ISBN:	0471331236 (alk. paper)

Mastering data mining : = the art and science of customer relationship management /
Berry, Michael J. A.

Mastering data mining :the art and science of customer relationship management /Michael J. A. Berry, Gordon Linoff. - New York :Wiley Computer Pub.,c2000. - xviii, 494 p. :ill. ;24 cm.

Rev. ed. of: Data mining techniques : for marketing, sales, and customer support / Michael J.A. Berry, Gordon Linoff. c1997.

ISBN: 0471331236 (alk. paper)

LCCN: 00265296

Nat. Bib. No.: GBA0-12098Subjects--Topical Terms:

615388
Business enterprises
--Computer networks

LC Class. No.: HF5415.125 / .B47 2000

Dewey Class. No.: 658.8/02

Mastering data mining : = the art and science of customer relationship management /
LDR:00759cam a2200217 a 45 001 689450
003 DLC
005 20030626
008 030626s2000 nyua b 001 0 eng d
010 $a 00265296
015 $a GBA0-12098
020 $a 0471331236 (alk. paper)
035 $a (OCoLC)ocm43417754
035 $a IMBW92N02
040 $a UKM $c UKM $d DLC $d DH
042 $a lccopycat
050 0 0 $a HF5415.125 $b .B47 2000
082 0 0 $a 658.8/02 $2 21
100 $a Berry, Michael J. A. $3 582000
245 1 0 $a Mastering data mining : $b the art and science of customer relationship management / $c Michael J. A. Berry, Gordon Linoff.
260 $a New York : $c c2000. $b Wiley Computer Pub.,
300 $a xviii, 494 p. : $b ill. ; $c 24 cm.
500 $a Rev. ed. of: Data mining techniques : for marketing, sales, and customer support / Michael J.A. Berry, Gordon Linoff. c1997.
650 $a Business enterprises $x Computer networks $x Management. $3 615388
650 $a Data mining. $3 562972
650 $a Marketing $x Data processing. $3 582001
700 $a Berry, Michael J. A. $t Data mining techniques. $3 735680
700 $a Linoff, Gordon. $3 581999