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Event marketing : = how to successfu...

Hoyle, Leonard H.

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Event marketing : = how to successfully promote events, festivals, conventions, and expositions /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Event marketing :/ Leonard H. Hoyle.
Reminder of title:	how to successfully promote events, festivals, conventions, and expositions /
Author:	Hoyle, Leonard H.
Published:	New York :John Wiley & Sons, : c2002.,
Description:	xxiv, 224 p. :ill. ;25 cm.
Series:	The Wiley event management series.
Subject:	Special events - Marketing. -
ISBN:	047140179X :

Event marketing : = how to successfully promote events, festivals, conventions, and expositions /
Hoyle, Leonard H.

Event marketing :how to successfully promote events, festivals, conventions, and expositions /Leonard H. Hoyle. - New York :John Wiley & Sons,c2002. - xxiv, 224 p. :ill. ;25 cm. - The Wiley event management series..

Includes bibliographical references (p. 214-215) and index.

ISBN: 047140179X :US50.00

LCCN: 2001046819Subjects--Topical Terms:

730771
Special events
--Marketing.

LC Class. No.: GT3405 / .H69 2002

Dewey Class. No.: 658.4/56

Event marketing : = how to successfully promote events, festivals, conventions, and expositions /
LDR:00653cam a2200193 a 45 001 686069
005 20021225
008 021220s2002 nyua b 00110 eng
010 $a 2001046819
020 $a 047140179X : $c US50.00
035 $a slw91000054
040 $a DLC $c DLC $d DLC $d DH
042 $a pcc
050 0 0 $a GT3405 $b .H69 2002
082 0 0 $a 658.4/56 $2 21
100 $a Hoyle, Leonard H. $3 730770
245 1 0 $a Event marketing : $b how to successfully promote events, festivals, conventions, and expositions / $c Leonard H. Hoyle.
260 $a New York : $c c2002. $b John Wiley & Sons,
300 $a xxiv, 224 p. : $b ill. ; $c 25 cm.
440 4 $a The Wiley event management series.
504 $a Includes bibliographical references (p. 214-215) and index.
650 $a Special events $x Marketing. $3 730771