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Ads, fads, and consumer culture : = ...

Bergerm Arthur Asa, (1993-)

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Ads, fads, and consumer culture : = advertising's impact on American character and society /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Ads, fads, and consumer culture :/ Arthur Asa Berger.
其他題名:	advertising's impact on American character and society /
作者:	Bergerm Arthur Asa,
出版者:	Lanham, Md. :Rowman & Littlefield, : c2000.,
面頁冊數:	xv, 167 p. :ill. ;24 cm.
標題:	Advertising - United States. -
ISBN:	0742500306 (alk. paper)

Ads, fads, and consumer culture : = advertising's impact on American character and society /
Bergerm Arthur Asa,1993-

Ads, fads, and consumer culture :advertising's impact on American character and society /Arthur Asa Berger. - Lanham, Md. :Rowman & Littlefield,c2000. - xv, 167 p. :ill. ;24 cm.

Includes bibliographical references (p. 157-159)and index.

Advertising in American society --

ISBN: 0742500306 (alk. paper)

LCCN: 00035296Subjects--Topical Terms:

672298
Advertising
--United States.

LC Class. No.: HF5823 / .B438 2000

Dewey Class. No.: 659.1/042/0973/

Ads, fads, and consumer culture : = advertising's impact on American character and society /
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100 $a Bergerm Arthur Asa, $d 1993- $3 726890
245 0 0 $a Ads, fads, and consumer culture : $b advertising's impact on American character and society / $c Arthur Asa Berger.
260 $a Lanham, Md. : $c c2000. $b Rowman & Littlefield,
300 $a xv, 167 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references (p. 157-159)and index.
505 0 0 $t Advertising in American society -- $t Consumer cultures -- Advertising and the communication process -- $t Running it up a flagpole to see if anyone salutes -- $t Sexuality and advertising -- $t Political advertising -- $t Marketing society -- $t Analysing print advertisements -- $t Analyzing television commercials.
650 $a Advertising $z United States. $3 672298
650 $a Consumer education $z United States. $3 726891
650 $a Popular culture $z United States. $3 530877