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Mastering the digital marketplace : ...

Aldrich, Douglas F.

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Mastering the digital marketplace : = practical strategies for competitiveness in the new economy /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Mastering the digital marketplace :/ Douglas F. Aldrich.
Reminder of title:	practical strategies for competitiveness in the new economy /
Author:	Aldrich, Douglas F.
Published:	New York :John Wiley & Sons, : c1999.,
Description:	xiv, 321 p. :ill. ;24 cm.
Subject:	Computer graphics industry - Case studies. -
ISBN:	0471345466 :

Mastering the digital marketplace : = practical strategies for competitiveness in the new economy /
Aldrich, Douglas F.

Mastering the digital marketplace :practical strategies for competitiveness in the new economy /Douglas F. Aldrich. - New York :John Wiley & Sons,c1999. - xiv, 321 p. :ill. ;24 cm.

Includes bibliographical references (p. 303-307) and index.

ISBN: 0471345466 :US29.95

LCCN: 99026880Subjects--Topical Terms:

721507
Computer graphics industry
--Case studies.

LC Class. No.: HF5548.32 / .A43 1999

Dewey Class. No.: 658.8/00285

Mastering the digital marketplace : = practical strategies for competitiveness in the new economy /
LDR:00598pam a2200169 a 45 001 680720
005 20010523152152.4
008 010521s1999 nyua b 001 0 eng
010 $a 99026880
020 $a 0471345466 : $c US29.95
035 $a ibk89000047
040 $a DLC $c DLC $d DLC $d DH
050 0 0 $a HF5548.32 $b .A43 1999
082 0 0 $a 658.8/00285 $2 21
100 $a Aldrich, Douglas F. $3 721506
245 1 0 $a Mastering the digital marketplace : $b practical strategies for competitiveness in the new economy / $c Douglas F. Aldrich.
260 $a New York : $c c1999. $b John Wiley & Sons,
300 $a xiv, 321 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references (p. 303-307) and index.
650 $a Computer graphics industry $x Case studies. $3 721507
650 $a Electronic commerce. $3 576153
650 $a Intellectual property. $3 572975
650 $a Internet marketing. $3 570186