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Analysis for marketing planning /
~
Winer, Russell S.
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Analysis for marketing planning /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Analysis for marketing planning // Donald R. Lehmann, Russell S. Winer.
Author:
Lehmann, Donald R.
other author:
Winer, Russell S.
Published:
Burr Ridge, Ill. :Irwin, : c1994.,
Description:
x, 198 p. :ill. ;23 cm.
Series:
The Irwin series in marketing.
Subject:
Marketing - Management. - United States -
ISBN:
0256122768 (pbk.) :
Analysis for marketing planning /
Lehmann, Donald R.
Analysis for marketing planning /
Donald R. Lehmann, Russell S. Winer. - 3rd ed. - Burr Ridge, Ill. :Irwin,c1994. - x, 198 p. :ill. ;23 cm. - The Irwin series in marketing..
Includes bibliographical references and index.
ISBN: 0256122768 (pbk.) :US16.36
LCCN: 93012894Subjects--Topical Terms:
693468
Marketing
--Management.--United States
LC Class. No.: HF5415.13 / .L395 1994
Dewey Class. No.: 658.8/02
Analysis for marketing planning /
LDR
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Lehmann, Donald R.
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Analysis for marketing planning /
$c
Donald R. Lehmann, Russell S. Winer.
250
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3rd ed.
260
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Burr Ridge, Ill. :
$c
c1994.
$b
Irwin,
300
$a
x, 198 p. :
$b
ill. ;
$c
23 cm.
440
4
$a
The Irwin series in marketing.
504
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Includes bibliographical references and index.
650
$a
Marketing
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United States
$x
Management.
$3
693468
700
$a
Winer, Russell S.
$3
693466
based on 0 review(s)
Location:
ALL
六樓西文書區HC-Z(6F Western Language Books)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
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W0012513
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HF5415.13 L395 1994
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1 records • Pages 1 •
1
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