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The 6 imperatives of marketing : = l...
~
Magrath, Allan J.
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The 6 imperatives of marketing : = lessons from the world's best companies /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
The 6 imperatives of marketing :/ Allan J. Magrath.
Reminder of title:
lessons from the world's best companies /
Author:
Magrath, Allan J.
Published:
New York, NY :American Management Association, : c1992.,
Description:
196 p. :ill. ;24 cm.
Subject:
Consumer satisfaction. -
ISBN:
0814450423 :
The 6 imperatives of marketing : = lessons from the world's best companies /
Magrath, Allan J.
The 6 imperatives of marketing :
lessons from the world's best companies /Allan J. Magrath. - New York, NY :American Management Association,c1992. - 196 p. :ill. ;24 cm.
Includes bibliographical references and index.
ISBN: 0814450423 :US22.95
LCCN: 91033714Subjects--Topical Terms:
578584
Consumer satisfaction.
LC Class. No.: HF5415.122 / .M34 1992
Dewey Class. No.: 658.8
The 6 imperatives of marketing : = lessons from the world's best companies /
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lessons from the world's best companies /
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24 cm.
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Includes bibliographical references and index.
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Consumer satisfaction.
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Six imperatives of marketing.
based on 0 review(s)
Location:
ALL
六樓西文書區HC-Z(6F Western Language Books)
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Items
1 records • Pages 1 •
1
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W0028483
六樓西文書區HC-Z(6F Western Language Books)
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HF5415.122 M212 1992
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1 records • Pages 1 •
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