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Contemporary views on marketing prac...
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Frazier, Gary L.
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Contemporary views on marketing practice /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Contemporary views on marketing practice // edited by Gary L. Frazier, Jagdish N. Sheth.
other author:
Frazier, Gary L.
Published:
Lexington, Mass. :Lexington Books, : c1987.,
Description:
vi, 282 p. :ill. ;24 cm.
Notes:
Based on papers presented at the First Stellner Symposium on Theories of Marketing Practice, held at the University of Illinois at Champaign-Urbana, May 23-25, 1985.
Subject:
Marketing - Congresses. -
ISBN:
0669151203 (alk. paper) :
Contemporary views on marketing practice /
Contemporary views on marketing practice /
edited by Gary L. Frazier, Jagdish N. Sheth. - Lexington, Mass. :Lexington Books,c1987. - vi, 282 p. :ill. ;24 cm.
Based on papers presented at the First Stellner Symposium on Theories of Marketing Practice, held at the University of Illinois at Champaign-Urbana, May 23-25, 1985.
Includes bibliographies.
ISBN: 0669151203 (alk. paper) :US42.95
LCCN: 86046218Subjects--Topical Terms:
666011
Marketing
--Congresses.
LC Class. No.: HF5411 / .C66 1987
Dewey Class. No.: 658.8
Contemporary views on marketing practice /
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based on 0 review(s)
Location:
ALL
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
Year:
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1 records • Pages 1 •
1
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W0029703
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
01.外借(書)_YB
一般圖書
HF5411 C66 1987
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1 records • Pages 1 •
1
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