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Government marketing : = theory and ...
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Mokwa, Michael P.
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Government marketing : = theory and practice /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Government marketing :/ edited by Michael P. Mokwa, Steven E. Permut.
其他題名:
theory and practice /
其他作者:
Mokwa, Michael P.
出版者:
New York, N.Y. :Praeger Publishers, : 1981.,
面頁冊數:
xvi, 384 p. :ill. ;25 cm.
附註:
Collection of papers from the May 1979 workshop held at Yale University, co-sponsored by the American Marketing Association.
叢書名:
Praeger series in public and nonprofit sector marketing
標題:
Government marketing. -
ISBN:
0030583160 :
Government marketing : = theory and practice /
Government marketing :
theory and practice /edited by Michael P. Mokwa, Steven E. Permut. - New York, N.Y. :Praeger Publishers,1981. - xvi, 384 p. :ill. ;25 cm. - Praeger series in public and nonprofit sector marketing.
Collection of papers from the May 1979 workshop held at Yale University, co-sponsored by the American Marketing Association.
Includes bibliographical references.
ISBN: 0030583160 :US24.95
LCCN: 81000308 //r862Subjects--Topical Terms:
682014
Government marketing.
LC Class. No.: JF1525.P8 / G64
Dewey Class. No.: 350.81/9
Government marketing : = theory and practice /
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六樓西文書區HC-Z(6F Western Language Books)
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