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Advertising financial products and s...

Benn, Alec.

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Advertising financial products and services : = proven techniques and principles for banks, investment firms, insurance companies, and their agencies /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Advertising financial products and services :/ Alec Benn.
Reminder of title:	proven techniques and principles for banks, investment firms, insurance companies, and their agencies /
Author:	Benn, Alec.
Published:	New York :Quorum Books, : 1986.,
Description:	xii, 231 p. :ill. ;25 cm.
Notes:	Includes index.
Subject:	Bank marketing. -
ISBN:	0899301037 (lib bdg. : alk. paper)

Advertising financial products and services : = proven techniques and principles for banks, investment firms, insurance companies, and their agencies /
Benn, Alec.

Advertising financial products and services :proven techniques and principles for banks, investment firms, insurance companies, and their agencies /Alec Benn. - New York :Quorum Books,1986. - xii, 231 p. :ill. ;25 cm.

Includes index.

ISBN: 0899301037 (lib bdg. : alk. paper)

LCCN: 85024406Subjects--Topical Terms:

672682
Bank marketing.

LC Class. No.: HG1616.M3 / B43 1986

Dewey Class. No.: 659.1/93321

Advertising financial products and services : = proven techniques and principles for banks, investment firms, insurance companies, and their agencies /
LDR:00710nam a2200181 a 45 001 653895
008 850918s1986 nyua 00110 eng
010 $a 85024406
020 $a 0899301037 (lib bdg. : alk. paper)
035 $a dt 00011243
040 $a NDHU $c NDHU $d NDHU
050 0 $a HG1616.M3 $b B43 1986
082 0 $a 659.1/93321 $2 19
100 $a Benn, Alec. $3 672681
245 1 0 $a Advertising financial products and services : $b proven techniques and principles for banks, investment firms, insurance companies, and their agencies / $c Alec Benn.
260 0 $a New York : $c 1986. $b Quorum Books,
300 $a xii, 231 p. : $b ill. ; $c 25 cm.
500 $a Includes index.
500 $a Spine title: Advertising financial products & services.
650 $a Bank marketing. $3 672682
650 $a Financial institutions $x Marketing. $3 672683
650 $a Insurance companies $x Marketing. $3 672684
740 0 1 $a Advertising financial products & services.