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Essentials of marketing research /

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Tull, Donald S.

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Essentials of marketing research /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Essentials of marketing research // Del I. Hawkins, Donald S. Tull.
Author:	Hawkins, Del I.
other author:	Tull, Donald S.
Published:	New York :Macmillan Pub. Co. ; : c1994.,
Description:	xiii, 558, I-18 p. :ill. (some col.) ;26 cm.
Notes:	Portions of this book are taken from: Marketing research / Donald S. Tull, Del I. Hawkins. 6th ed. c1993.
Subject:	Marketing research - Case studies. -
ISBN:	0023518316

Essentials of marketing research /
Hawkins, Del I.

Essentials of marketing research /Del I. Hawkins, Donald S. Tull. - New York :Macmillan Pub. Co. ;c1994. - xiii, 558, I-18 p. :ill. (some col.) ;26 cm.

Portions of this book are taken from: Marketing research / Donald S. Tull, Del I. Hawkins. 6th ed. c1993.

Includes bibliographical references and indexes.

ISBN: 0023518316

LCCN: 93005979Subjects--Topical Terms:

624764
Marketing research
--Case studies.

LC Class. No.: HF5415.2 / .H34 1994

Dewey Class. No.: 658.8/3

Essentials of marketing research /
LDR:00731nam a2200205 a 45 001 652714
003 DLC
005 19931228095827.8
008 930722s1994 nyua b 001 0 eng
010 $a 93005979
020 $a 0023518316
035 $a dt 00012923
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.2 $b .H34 1994
082 0 0 $a 658.8/3 $2 20
100 $a Hawkins, Del I. $3 648145
245 1 0 $a Essentials of marketing research / $c Del I. Hawkins, Donald S. Tull.
260 $a New York : $a Toronto : $a New York : $c c1994. $b Macmillan Pub. Co. ; $b Maxwell Macmillan Canada ; $b Maxwell Macmillan International,
300 $a xiii, 558, I-18 p. : $b ill. (some col.) ; $c 26 cm.
500 $a Portions of this book are taken from: Marketing research / Donald S. Tull, Del I. Hawkins. 6th ed. c1993.
504 $a Includes bibliographical references and indexes.
650 $a Marketing research $x Case studies. $3 624764
650 $a Marketing research. $3 532352
700 $a Tull, Donald S. $3 670193
700 $a Tull, Donald S. $t Marketing research. $3 670194
740 0 1 $a Marketing research.

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W0024573

罕用書庫221室(美崙校區,調書請點預約)(RU_221)

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HF5415.2 H393 1994

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1 records • Pages 1 •
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