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Principles of marketing /

~

Bernhardt, Kenneth L., (1944-)

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Principles of marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Principles of marketing // Thomas C. Kinnear, Kenneth L. Bernhardt, Kathleen A. Krentler.
Author:	Kinnear, Thomas C.,
other author:	Bernhardt, Kenneth L.,
Published:	New York :HarperCollins Publishers, : c1995.,
Description:	xlvii, 808 p. :col. ill. ;29 cm.
Notes:	Includes indexes.
Subject:	Marketing. -
ISBN:	0673465551

Principles of marketing /
Kinnear, Thomas C.,1943-

Principles of marketing /Thomas C. Kinnear, Kenneth L. Bernhardt, Kathleen A. Krentler. - 4th ed. - New York :HarperCollins Publishers,c1995. - xlvii, 808 p. :col. ill. ;29 cm.

Includes indexes.

ISBN: 0673465551

LCCN: 94024391Subjects--Topical Terms:

536353
Marketing.

LC Class. No.: HF5415 / .K5227 1995

Dewey Class. No.: 658.8

Principles of marketing /
LDR:00546nam a2200193 a 45 001 651327
003 DLC
005 19940927103314.8
008 940919s1995 maua 001 0 eng
010 $a 94024391
020 $a 0673465551
035 $a dt 00013156
040 $a DLC $c DLC
050 0 0 $a HF5415 $b .K5227 1995
082 0 0 $a 658.8 $2 20
100 $a Kinnear, Thomas C., $d 1943- $3 667223
245 1 0 $a Principles of marketing / $c Thomas C. Kinnear, Kenneth L. Bernhardt, Kathleen A. Krentler.
250 $a 4th ed.
260 $a New York : $c c1995. $b HarperCollins Publishers,
300 $a xlvii, 808 p. : $b col. ill. ; $c 29 cm.
500 $a Includes indexes.
650 $a Marketing. $3 536353
700 $a Bernhardt, Kenneth L., $d 1944- $3 667221
700 $a Krentler, Kathleen A. $3 667222

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W0024304

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HF5415 K55 1995

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1 records • Pages 1 •
1

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