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International marketing strategy : =...

Ronkainen, Ilkka A.

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International marketing strategy : = environmental assessment and entry strategies /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	International marketing strategy :/ Michael R. Czinkota, Ilkka A. Ronkainen.
Reminder of title:	environmental assessment and entry strategies /
Author:	Czinkota, Michael R.
other author:	Ronkainen, Ilkka A.
Published:	Fort Worth :Dryden Press, : c1994.,
Description:	x, 353 p. :ill. ;24 cm.
Series:	The Dryden Press series in marketing
Subject:	Export marketing - Environmental aspects - United States. -
ISBN:	0030983738 (pbk.)

International marketing strategy : = environmental assessment and entry strategies /
Czinkota, Michael R.

International marketing strategy :environmental assessment and entry strategies /Michael R. Czinkota, Ilkka A. Ronkainen. - Fort Worth :Dryden Press,c1994. - x, 353 p. :ill. ;24 cm. - The Dryden Press series in marketing.

Includes bibliographical references and index.

ISBN: 0030983738 (pbk.)

LCCN: 93072078Subjects--Topical Terms:

656759
Export marketing
--Environmental aspects--United States.

LC Class. No.: HF1416.5 / .C95 1994

Dewey Class. No.: 658.8/48

International marketing strategy : = environmental assessment and entry strategies /
LDR:00735nam a2200229 a 45 001 646889
003 DLC
005 19940715125922.4
008 940613s1994 txua b 001 0 eng d
010 $a 93072078
020 $a 0030983738 (pbk.)
035 $a (OCoLC)30011569
035 $a dt 00005957
040 $a MiYEM $c MiYEM $d DLC
042 $a lccopycat
043 $a n-us---
050 0 0 $a HF1416.5 $b .C95 1994
082 0 0 $a 658.8/48 $2 20
100 $a Czinkota, Michael R. $3 656758
245 1 0 $a International marketing strategy : $b environmental assessment and entry strategies / $c Michael R. Czinkota, Ilkka A. Ronkainen.
260 $a Fort Worth : $c c1994. $b Dryden Press,
300 $a x, 353 p. : $b ill. ; $c 24 cm.
440 4 $a The Dryden Press series in marketing
504 $a Includes bibliographical references and index.
650 $a Export marketing $x Environmental aspects $z United States. $3 656759
650 $a Export marketing $z United States $x Management. $3 648121
650 $a Foreign trade promotion $z United States. $3 656760
700 $a Ronkainen, Ilkka A. $3 656757