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Marketing : = principles & strategy /

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Assael, Henry.

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Marketing : = principles & strategy /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing :/ Henry Assael.
Reminder of title:	principles & strategy /
Author:	Assael, Henry.
Published:	Forth Worth :Dryden Press, : c1993.,
Description:	xxix, 771, [173] p. :col. ill. ;26 cm.
Series:	The Dryden Press series in marketing
Subject:	Marketing. -
ISBN:	0030767083 :

Marketing : = principles & strategy /
Assael, Henry.

Marketing :principles & strategy /Henry Assael. - 2nd ed. - Forth Worth :Dryden Press,c1993. - xxix, 771, [173] p. :col. ill. ;26 cm. - The Dryden Press series in marketing.

Includes bibliographical references (N1-AR12) and indexes.

ISBN: 0030767083 :US64.00

LCCN: 92070670Subjects--Topical Terms:

536353
Marketing.

LC Class. No.: HF5415 / .A748 1993

Dewey Class. No.: 658.8/02

Marketing : = principles & strategy /
LDR:00628nam a2200205 a 45 001 646516
003 DLC
005 20001204115227.1
008 940106s1993 txua b 001 0 eng
010 $a 92070670
020 $a 0030767083 : $c US64.00
035 $a dt 00005483
040 $a DLC $c DLC $d DH
050 0 0 $a HF5415 $b .A748 1993
082 0 0 $a 658.8/02 $2 20
100 $a Assael, Henry. $3 655985
245 1 0 $a Marketing : $b principles & strategy / $c Henry Assael.
250 $a 2nd ed.
260 $a Forth Worth : $c c1993. $b Dryden Press,
300 $a xxix, 771, [173] p. : $b col. ill. ; $c 26 cm.
440 4 $a The Dryden Press series in marketing
504 $a Includes bibliographical references (N1-AR12) and indexes.
650 $a Marketing. $3 536353

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W0015392

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HF5415 A748 1993

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GW0000128

罕用書庫221室(美崙校區,調書請點預約)(RU_221)

01.外借(書)_YB

一般圖書

HF5415 A748 1993

一般使用(Normal)

On shelf

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2 records • Pages 1 •
1

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