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Consumer behavior : = implications f...

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Best, Roger J.

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Consumer behavior : = implications for marketing strategy /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Consumer behavior :/ Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
其他題名:	implications for marketing strategy /
作者:	Hawkins, Del I.
其他作者:	Best, Roger J.
出版者:	Homewood, IL :Irwin, : 1991.,
面頁冊數:	p. cm.
標題:	Consumer behavior - Case studies. - United States -
ISBN:	0256094098 :

Consumer behavior : = implications for marketing strategy /
Hawkins, Del I.

Consumer behavior :implications for marketing strategy /Del I. Hawkins, Roger J. Best, Kenneth A. Coney. - 5th ed. - Homewood, IL :Irwin,1991. - p. cm.

ISBN: 0256094098 :US62.95

LCCN: 91003223Subjects--Topical Terms:

648146
Consumer behavior
--Case studies.--United States

LC Class. No.: HF5415.33.U6 / H38 1991

Dewey Class. No.: 658.8/324/0973

Consumer behavior : = implications for marketing strategy /
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