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Marketing planning & strategy /
~
Jain, Subhash C., (1942-)
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Marketing planning & strategy /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Marketing planning & strategy // Subhash C. Jain.
作者:
Jain, Subhash C.,
出版者:
Cincinnati, Ohio :College Division, South-Western Pub. Co., : c1993.,
面頁冊數:
xvii, 871 p. :ill. ;24 cm.
標題:
Marketing - Management. -
ISBN:
0538826487 (alk. paper) :
Marketing planning & strategy /
Jain, Subhash C.,1942-
Marketing planning & strategy /
Subhash C. Jain. - 4th ed. - Cincinnati, Ohio :College Division, South-Western Pub. Co.,c1993. - xvii, 871 p. :ill. ;24 cm.
Includes bibliographical references and indexes.
ISBN: 0538826487 (alk. paper) :US58.95
LCCN: 92031418Subjects--Topical Terms:
559161
Marketing
--Management.
LC Class. No.: HF5415.13 / .J35 1993
Dewey Class. No.: 658.8/02
Marketing planning & strategy /
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