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Guerrilla advertising : = unconventi...

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Dorrian, Mike.

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Guerrilla advertising : = unconventional brand communication /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Guerrilla advertising :/ written by Gavin Lucas ; art direction by Michael Dorrian.
Reminder of title:	unconventional brand communication /
Author:	Lucas, Gavin,
other author:	Dorrian, Mike.
Published:	London :Laurence King, : 2006.,
Description:	187 p. :chiefly col. ill. ;30 cm.
[NT 15003449]:	Street propaganda -- Site-specific media -- Sneaky manoeuvres -- Stunts -- Multi-fronted attack.
Subject:	Advertising campaigns. -
ISBN:	1856694704$b(pbk.)

Guerrilla advertising : = unconventional brand communication /
Lucas, Gavin,1975-

Guerrilla advertising :unconventional brand communication /written by Gavin Lucas ; art direction by Michael Dorrian. - London :Laurence King,2006. - 187 p. :chiefly col. ill. ;30 cm.

Street propaganda -- Site-specific media -- Sneaky manoeuvres -- Stunts -- Multi-fronted attack.

ISBN: 1856694704$b(pbk.)NT$1473

Nat. Bib. No.: GBA630102bnbSubjects--Topical Terms:

605249
Advertising campaigns.

LC Class. No.: HF5837 / .L83 2006

Dewey Class. No.: 659.113

Guerrilla advertising : = unconventional brand communication /
LDR:00724cam _2200193 a_450 001 625945
003 OCoLC
005 20070124124657.0
008 070828s2006 enka 000 0 eng
015 $a GBA630102 $2 bnb
020 $a 1856694704$b(pbk.) $c NT$1473
020 $a 9781856694704$b(pbk.)
035 $a 00440811
040 $a UKM $c UKM $d BAKER $d BWKUK $d YDXCP $d IXA $d OMB $d CIN
050 4 $a HF5837 $b .L83 2006
082 0 4 $a 659.113 $2 22
100 $a Lucas, Gavin, $d 1975- $3 620616
245 1 0 $a Guerrilla advertising : $b unconventional brand communication / $c written by Gavin Lucas ; art direction by Michael Dorrian.
260 $a London : $c 2006. $b Laurence King,
300 $a 187 p. : $b chiefly col. ill. ; $c 30 cm.
505 0 $a Street propaganda -- Site-specific media -- Sneaky manoeuvres -- Stunts -- Multi-fronted attack.
650 $a Advertising campaigns. $3 605249
650 $a Advertising. $3 570176
650 $a Publicity. $3 576118
700 $a Dorrian, Mike. $3 620615

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F0052713

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5837 L83 2006

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1 records • Pages 1 •
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