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Qualitative research methods in publ...
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Holloway, Immy.
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Qualitative research methods in public relations and marketing communications /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Qualitative research methods in public relations and marketing communications // Christine Daymon and Immy Holloway.
作者:
Daymon, Christine,
其他作者:
Holloway, Immy.
出版者:
London ;Routledge, : 2002.,
面頁冊數:
viii, 293 p. :ill. ;24 cm.
標題:
Corporations - Public relations -
ISBN:
0415222745$b(pbk.) :
Qualitative research methods in public relations and marketing communications /
Daymon, Christine,1952-
Qualitative research methods in public relations and marketing communications /
Christine Daymon and Immy Holloway. - London ;Routledge,2002. - viii, 293 p. :ill. ;24 cm.
Includes bibliographical references (p. [275]-284) and index.
ISBN: 0415222745$b(pbk.) :NT41056
LCCN: 2001048321Subjects--Topical Terms:
581291
Corporations
--Public relations
LC Class. No.: HD59 / .D347 2002
Dewey Class. No.: 659.2/07/2
Qualitative research methods in public relations and marketing communications /
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罕用書庫227室(美崙校區,調書請點預約)(RU_227)
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