東華大學圖書館 |

語系: 繁體中文

說明(常見問題)

回圖書館首頁

手機版館藏查詢

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

A study of customers' perceptions to...

Lin, Shinyi,

FindBook

Google Book

Amazon

博客來

A study of customers' perceptions towards informative service setting items in United States hotel industry /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	A study of customers' perceptions towards informative service setting items in United States hotel industry // Shinyi Lin.
作者:	Lin, Shinyi,
面頁冊數:	1 electronic resource (178 pages)
附註:	Source: Dissertations Abstracts International, Volume: 68-02, Section: A.
Contained By:	Dissertations Abstracts International68-02A.
標題:	Perceptions. -
電子資源:	https://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3211348
ISBN:	9780542602757

A study of customers' perceptions towards informative service setting items in United States hotel industry /
Lin, Shinyi,

A study of customers' perceptions towards informative service setting items in United States hotel industry /Shinyi Lin. - 1 electronic resource (178 pages)

Source: Dissertations Abstracts International, Volume: 68-02, Section: A.

Scope and method of study. The purpose of this study was to uncover how the hotel ISSI (informative service setting items) were being perceived by hotel customers, and how these perceptions affect customers' satisfaction and their hotel-selection decision. Thus, the research design for this study was a cross-sectional descriptive research that investigated customers' perceptions of ISSI. An online survey was conducted. Data analysis in this study included the following techniques: frequency, compared-means, independent t-test, Analysis of Variance (ANOVA), Importance-Performance Analysis (IPA), Factor analysis, and Multiple Regression Analysis. Findings and conclusions. Importance-Performance Analysis (IPA) was employed to compare the overall perceived ISSI Hospitality educators and hotel customers differed in their importance rating of ISSI attributes (t = -2.012, df = 254, p < 0.05) and also in their performance rating (t = -1.65, df = 254, p < 0.05). Western customers and Asian customers also differed in both importance rating (t = -3.462, df = 254, p < 0.01) and performance rating (t = -3.665, df = 254, p < 0.01) of ISSI attributes. Also, this study identified six underlying ISSI factors that have influence on customers' satisfaction level, their future recommendation, and their hotel-selection decision. The regression model in this study revealed that the six factors appeared as significant independent variables to three major dependent variables.

English

ISBN: 9780542602757Subjects--Topical Terms:

3435328
Perceptions.
Subjects--Index Terms:

Customers

A study of customers' perceptions towards informative service setting items in United States hotel industry /
LDR:02864nmm a22004093i 4500 001 2437109
005 20251119142639.5
006 m o d
007 cr|nu||||||||
008 261011s2006 miu||||||m |||||||eng d
020 $a 9780542602757
035 $a (MiAaPQD)AAI3211348
035 $a (MiAaPQD)okstate:1827
035 $a AAI3211348
040 $a MiAaPQD $b eng $c MiAaPQD $e rda
100 1 $a Lin, Shinyi, $e author. $3 3827993
245 1 2 $a A study of customers' perceptions towards informative service setting items in United States hotel industry / $c Shinyi Lin.
264 1 $a Ann Arbor : $b ProQuest Dissertations & Theses, $c 2006
300 $a 1 electronic resource (178 pages)
336 $a text $b txt $2 rdacontent
337 $a computer $b c $2 rdamedia
338 $a online resource $b cr $2 rdacarrier
500 $a Source: Dissertations Abstracts International, Volume: 68-02, Section: A.
500 $a Publisher info.: Dissertation/Thesis.
500 $a Advisors: Qu, Hailin.
502 $b Ph.D. $c Oklahoma State University $d 2006.
520 $a Scope and method of study. The purpose of this study was to uncover how the hotel ISSI (informative service setting items) were being perceived by hotel customers, and how these perceptions affect customers' satisfaction and their hotel-selection decision. Thus, the research design for this study was a cross-sectional descriptive research that investigated customers' perceptions of ISSI. An online survey was conducted. Data analysis in this study included the following techniques: frequency, compared-means, independent t-test, Analysis of Variance (ANOVA), Importance-Performance Analysis (IPA), Factor analysis, and Multiple Regression Analysis. Findings and conclusions. Importance-Performance Analysis (IPA) was employed to compare the overall perceived ISSI Hospitality educators and hotel customers differed in their importance rating of ISSI attributes (t = -2.012, df = 254, p < 0.05) and also in their performance rating (t = -1.65, df = 254, p < 0.05). Western customers and Asian customers also differed in both importance rating (t = -3.462, df = 254, p < 0.01) and performance rating (t = -3.665, df = 254, p < 0.01) of ISSI attributes. Also, this study identified six underlying ISSI factors that have influence on customers' satisfaction level, their future recommendation, and their hotel-selection decision. The regression model in this study revealed that the six factors appeared as significant independent variables to three major dependent variables.
546 $a English
590 $a School code: 0664
650 4 $a Perceptions. $3 3435328
650 4 $a Selection. $3 3702978
650 4 $a Polls & surveys. $3 3546576
650 4 $a Models. $3 3435308
650 4 $a Studies. $3 3433795
650 4 $a Cultural differences. $3 3548285
650 4 $a Competition. $3 537031
650 4 $a Alliances. $3 3379692
653 $a Customers
653 $a Hotel industry
653 $a Informative service setting items
690 $a 0454
710 2 $a Oklahoma State University. $e degree granting institution. $3 3827994
720 1 $a Qu, Hailin $e degree supervisor.
773 0 $t Dissertations Abstracts International $g 68-02A.
790 $a 0664
791 $a Ph.D.
792 $a 2006
856 4 0 $u https://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3211348