東華大學圖書館 |

語系: 繁體中文

說明(常見問題)

回圖書館首頁

手機版館藏查詢

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

Exploring the Role of Servicescape i...

Kennedy, Dimitri,

FindBook

Google Book

Amazon

博客來

Exploring the Role of Servicescape in Value Creation in a Digital and Post-COVID-Society /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Exploring the Role of Servicescape in Value Creation in a Digital and Post-COVID-Society // Dimitri Kennedy.
作者:	Kennedy, Dimitri,
面頁冊數:	1 electronic resource (368 pages)
附註:	Source: Dissertations Abstracts International, Volume: 86-09, Section: B.
Contained By:	Dissertations Abstracts International86-09B.
標題:	Ethics. -
電子資源:	https://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=31871028
ISBN:	9798304980432

Exploring the Role of Servicescape in Value Creation in a Digital and Post-COVID-Society /
Kennedy, Dimitri,

Exploring the Role of Servicescape in Value Creation in a Digital and Post-COVID-Society /Dimitri Kennedy. - 1 electronic resource (368 pages)

Source: Dissertations Abstracts International, Volume: 86-09, Section: B.

Changes in consumer lifestyle, service delivery, and the rapid digitalisation of services (exacerbated by the pandemic) have increased the call for a re-examination of the role and use of servicescapes in consumers' daily lives. The existing value-creation discourses, specifically service logic narratives, are predominantly conceptual, with little empirical evidence on how consumers co-create value-in-use during their servicescape interactions. Furthermore, how digital technology interactions influence the creation of value-in-use is underexplored in the existing service logic value-creation literature. This thesis explores consumers' creation of value-in-use through their holistic service encounters, focusing on their servicescape interactions within a digital and post-COVID context, empirically exploring the United Kingdom's food, financial, and personal care sectors.This study adopts a qualitative design, combining participant-driven photo-elicitation with semi-structured interviews to understand consumers' creation of value-in-use. The perceptions of 29 consumers from across the three sectors are analysed using reflexive thematic analysis to understand consumers' value creation in the digitalised and post-COVID context of the service industry in the United Kingdom.The findings extend conceptual linkages between servicescape and value-creation narratives in the extant literature to show exactly how consumers create value-in-use (emotionally, socially, existentially, functionally, and possessively) via their servicescape interactions. The findings also show how the recent COVID-19 pandemic and the under-researched use of digital technology within service logic narratives influence consumers' creation of value-in-use before, during, and after their servicescape interactions. The study theoretically contributes to both value-creation and servicescape discourses, arguing that consumers' creation of value-in-use from their servicescape interactions is much broader and integrated than previously contended due to the interactive affordances of digital technology. Based on the empirical observation that consumers create value-in-use possessively, it builds a theoretical contribution for consumers' ownership of intangible services, drawing on the organisational theory of psychological ownership. It empirically shows how beyond the servicescape framework's dominant behavioural positioning (e.g., length of stay and revisit intentions) it functions as a value-creation tool (e.g., restoration and socialisation) within the daily lives of consumers. Managerially, it informs marketing practice on maintaining a relevant physical presence within an increasingly digital service environment.

English

ISBN: 9798304980432Subjects--Topical Terms:

517264
Ethics.
Subjects--Index Terms:

Digital service environment

Exploring the Role of Servicescape in Value Creation in a Digital and Post-COVID-Society /
LDR:04123nmm a22004213i 4500 001 2435658
005 20251009122902.5
006 m o d
007 cr|nu||||||||
008 261011s2024 miu||||||m |||||||eng d
020 $a 9798304980432
035 $a (MiAaPQD)AAI31871028
035 $a AAI31871028
040 $a MiAaPQD $b eng $c MiAaPQD $e rda
100 1 $a Kennedy, Dimitri, $e author. $3 3826035
245 1 0 $a Exploring the Role of Servicescape in Value Creation in a Digital and Post-COVID-Society / $c Dimitri Kennedy.
264 1 $a Ann Arbor : $b ProQuest Dissertations & Theses, $c 2024
300 $a 1 electronic resource (368 pages)
336 $a text $b txt $2 rdacontent
337 $a computer $b c $2 rdamedia
338 $a online resource $b cr $2 rdacarrier
500 $a Source: Dissertations Abstracts International, Volume: 86-09, Section: B.
500 $a Advisors: Zhu, Xia; Daniel, Elizabeth.
502 $b Ph.D. $c Open University (United Kingdom) $d 2024.
520 $a Changes in consumer lifestyle, service delivery, and the rapid digitalisation of services (exacerbated by the pandemic) have increased the call for a re-examination of the role and use of servicescapes in consumers' daily lives. The existing value-creation discourses, specifically service logic narratives, are predominantly conceptual, with little empirical evidence on how consumers co-create value-in-use during their servicescape interactions. Furthermore, how digital technology interactions influence the creation of value-in-use is underexplored in the existing service logic value-creation literature. This thesis explores consumers' creation of value-in-use through their holistic service encounters, focusing on their servicescape interactions within a digital and post-COVID context, empirically exploring the United Kingdom's food, financial, and personal care sectors.This study adopts a qualitative design, combining participant-driven photo-elicitation with semi-structured interviews to understand consumers' creation of value-in-use. The perceptions of 29 consumers from across the three sectors are analysed using reflexive thematic analysis to understand consumers' value creation in the digitalised and post-COVID context of the service industry in the United Kingdom.The findings extend conceptual linkages between servicescape and value-creation narratives in the extant literature to show exactly how consumers create value-in-use (emotionally, socially, existentially, functionally, and possessively) via their servicescape interactions. The findings also show how the recent COVID-19 pandemic and the under-researched use of digital technology within service logic narratives influence consumers' creation of value-in-use before, during, and after their servicescape interactions. The study theoretically contributes to both value-creation and servicescape discourses, arguing that consumers' creation of value-in-use from their servicescape interactions is much broader and integrated than previously contended due to the interactive affordances of digital technology. Based on the empirical observation that consumers create value-in-use possessively, it builds a theoretical contribution for consumers' ownership of intangible services, drawing on the organisational theory of psychological ownership. It empirically shows how beyond the servicescape framework's dominant behavioural positioning (e.g., length of stay and revisit intentions) it functions as a value-creation tool (e.g., restoration and socialisation) within the daily lives of consumers. Managerially, it informs marketing practice on maintaining a relevant physical presence within an increasingly digital service environment.
546 $a English
590 $a School code: 0949
650 4 $a Ethics. $3 517264
650 4 $a COVID-19. $3 3554449
650 4 $a Psychology. $3 519075
653 $a Digital service environment
653 $a Servicescape interactions
690 $a 0394
690 $a 0621
690 $a 0454
690 $a 0338
710 2 $a Open University (United Kingdom). $e degree granting institution. $3 3771811
720 1 $a Zhu, Xia $e degree supervisor.
720 1 $a Daniel, Elizabeth $e degree supervisor.
773 0 $t Dissertations Abstracts International $g 86-09B.
790 $a 0949
791 $a Ph.D.
792 $a 2024
856 4 0 $u https://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=31871028