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Guidelines of Applying User's Uncons...

Wu, Sirong,

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Guidelines of Applying User's Unconscious Behavior to Product Innovation /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Guidelines of Applying User's Unconscious Behavior to Product Innovation // Sirong Wu.
作者:	Wu, Sirong,
面頁冊數:	1 electronic resource (176 pages)
附註:	Source: Masters Abstracts International, Volume: 86-04.
Contained By:	Masters Abstracts International86-04.
標題:	Innovations. -
電子資源:	https://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=31607040
ISBN:	9798342143097

Guidelines of Applying User's Unconscious Behavior to Product Innovation /
Wu, Sirong,

Guidelines of Applying User's Unconscious Behavior to Product Innovation /Sirong Wu. - 1 electronic resource (176 pages)

Source: Masters Abstracts International, Volume: 86-04.

In today's rapidly advancing technological era, the speed of product iteration is continuouslyincreasing. In such context, innovation in user experience becomes a crucial aspect of businesscompetition. Designers leverage market feedback and technological advancements to enhanceproduct quality, reduce costs, and shorten development cycles. Product iteration is undeniablykey to achieving commercial success. Chapter 1 of this study first describes the current real-world issues. In practice, designers often build on the knowledge of previous products whilefocusing on commercial objectives during product iterations. This approach has ledtothecreation of products with overly complex functions and forms, which not only fail to enhanceuser interaction experience but also increase the user's learning and cognitive burden. Simple, intuitive product interactions that naturally align with users' unconscious behaviors arewhat users need in a fast-paced daily routine. However, current product design research rarelystartsfrom the user's unconscious behavior to explore product interaction. This study is basedonNaoto Fukasawa's Without Thought Designtheory, aiming to develop a Design Guidelinethat utilizes users' unconscious behaviors during product use to innovate and improve existingproduct interaction designs.This thesis adopts an inductive approach, deriving a theoretical design guideline throughaliterature review. Chapter 2: The literature review covers the origins and relevant theoriesofunconscious behavior, including studies of the collective unconscious in psychoanalysis andconsciousness in ecological psychology. It also includes the definition, importance, anddesignprocess of product interaction design. Additionally, Chapter 2 provides a comprehensive reviewof the foundational theories of Without Thought Design. It attempts to analyze these theoriesthrough the lens of semiotics and rhetoric. Moreover, Chapter 2 analyzes three types of Without Thought Design, which apply users' unconscious behavior in product interaction in different ways.Chapter 3 presents the design guideline, highlighting the four key design processes whichcover Project Research, Transcribe and Analyze User's Unconscious Behavior, ApplyDesignRoute, and Design Delivery. It explains how to record and analyze users' unconscious behaviors, determine design routes, and innovate interaction design through these routes, ultimatelyachieving innovation in user interaction experience.Chapter 4 applies the theoretical design guideline to a practical design project, usingagluegun pen as an example. It provides a detailed description of the specific product and target userresearch, collection and analysis of unconscious behaviors, and application of design routes. Thepractical application of this research is demonstrated through two design concepts.Chapter 5 summarizes the entire content. Overall, this study aims to bridge the gap betweenusers' unconscious behavior and product design, proposing a design guideline that utilizes users' unconscious behavior for product interaction innovation. This approach not only reduces users' cognitive load but also enhances the user experience.

English

ISBN: 9798342143097Subjects--Topical Terms:

754112
Innovations.

Guidelines of Applying User's Unconscious Behavior to Product Innovation /
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