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Marketing : = an introduction /

~

Armstrong, Gary

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Marketing : = an introduction /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing :/ Gary Armstrong, Philip Kotler with Marc Oliver Opresnik.
Reminder of title:	an introduction /
Author:	Armstrong, Gary
other author:	Kotler, Philip.
Published:	Upper Saddle River :Pearson, : c2023.,
Description:	701 p. :col. ill. ;28 cm.
Notes:	Previous ed.: 2020.
Subject:	Marketing. -
ISBN:	9781292433103

Marketing : = an introduction /
Armstrong, Gary

Marketing :an introduction /Gary Armstrong, Philip Kotler with Marc Oliver Opresnik. - 15th ed., Global ed. - Upper Saddle River :Pearson,c2023. - 701 p. :col. ill. ;28 cm.

Previous ed.: 2020.

Includes bibliographical references and indexes.

ISBN: 9781292433103NT$1500

Nat. Bib. No.: GBC214057bnbSubjects--Topical Terms:

536353
Marketing.

Dewey Class. No.: 658.8 / A735

Marketing : = an introduction /
LDR:00728cam 2200229 a 4500 001 2425635
003 Uk
005 20221219160258.0
008 260723s2023 njua b 001 0 eng d
015 $a GBC214057 $2 bnb
020 $a 9781292433103 $q (pbk.) : $c NT$1500
020 $a 1292433108 $q (pbk.)
020 $z 9781292433141 $q (ebook)
035 $a 701947
040 $a StDuBDS $b eng $c StDuBDS $d TWNTU
042 $a nbic
082 0 # $a 658.8 $b A735
100 1 $a Armstrong, Gary $q (Gary M.) $3 786273
245 1 0 $a Marketing : $b an introduction / $c Gary Armstrong, Philip Kotler with Marc Oliver Opresnik.
250 $a 15th ed., Global ed.
260 # $a Upper Saddle River : $b Pearson, $c c2023.
300 $a 701 p. : $b col. ill. ; $c 28 cm.
500 $a Previous ed.: 2020.
504 $a Includes bibliographical references and indexes.
650 # 0 $a Marketing. $3 536353
700 1 # $a Kotler, Philip. $3 520689
700 1 # $a Opresnik, Marc Oliver. $3 3810688
700 1 # $a Armstrong, Gary $q (Gary M.). $t Marketing. $s Fourteenth edition. $3 3810689

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GW0025520

壽豐校區(SF Campus)

01.外借(書)_YB

一般圖書

HF5415 K625 2023

一般使用(Normal)

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1 records • Pages 1 •
1

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