東華大學圖書館 |

Language: English

Help

回圖書館首頁

手機版館藏查詢

Back

Switch To: Labeled | MARC Mode | ISBD

Happiness in the marketplace = a stu...

Yi, Tong-jin.

Linked to FindBook

Google Book

Amazon

博客來

Happiness in the marketplace = a study of consumption, consumers and wellbeing /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Happiness in the marketplace/ by Dong-Jin Lee, M. Joseph Sirgy.
Reminder of title:	a study of consumption, consumers and wellbeing /
Author:	Yi, Tong-jin.
other author:	Sirgy, M. Joseph.
Published:	Cham :Springer Nature Switzerland : : 2025.,
Description:	xvi, 315 p. :ill., digital ;24 cm.
[NT 15003449]:	Part I: Introduction -- Chapter 1. Theoretical Framework -- Chapter 2. Views of Happiness -- Chapter 3. Consequences of General Happiness -- Chapter 4. Material Wellbeing -- Part II: Consumer Happiness -- Chapter 5. Constructs and Metrics of Consumer Happiness -- Chapter 6. Outcomes of Consumer Happiness -- Chapter 7. Determinants of Consumer Happiness -- Chapter 8. How to Enhance Consumer Happiness -- Part IV: Consumption Happiness -- Chapter 9. Constructs and Metrics of Consumption Happiness -- Chapter 10. Outcomes of Consumption Happiness -- Chapter 11. Antecedents of Consumption Happiness -- Part IV: How to Enhance Happiness in the Marketplace -- Chapter 12. How to Enhance Consumption Happiness -- Chapter 13. Happiness in Relation to Shopping -- Chapter 14. Happiness in Relation to Material Possessions -- Chapter 15. Happiness in Relation to Marketplace Experiences.
Contained By:	Springer Nature eBook
Subject:	Consumer behavior. -
Online resource:	https://doi.org/10.1007/978-3-032-04443-3
ISBN:	9783032044433

Happiness in the marketplace = a study of consumption, consumers and wellbeing /
Yi, Tong-jin.

Happiness in the marketplacea study of consumption, consumers and wellbeing /[electronic resource] :by Dong-Jin Lee, M. Joseph Sirgy. - Cham :Springer Nature Switzerland :2025. - xvi, 315 p. :ill., digital ;24 cm. - Social indicators research series,v. 642215-0099 ;. - Social indicators research series ;v. 64..

Part I: Introduction -- Chapter 1. Theoretical Framework -- Chapter 2. Views of Happiness -- Chapter 3. Consequences of General Happiness -- Chapter 4. Material Wellbeing -- Part II: Consumer Happiness -- Chapter 5. Constructs and Metrics of Consumer Happiness -- Chapter 6. Outcomes of Consumer Happiness -- Chapter 7. Determinants of Consumer Happiness -- Chapter 8. How to Enhance Consumer Happiness -- Part IV: Consumption Happiness -- Chapter 9. Constructs and Metrics of Consumption Happiness -- Chapter 10. Outcomes of Consumption Happiness -- Chapter 11. Antecedents of Consumption Happiness -- Part IV: How to Enhance Happiness in the Marketplace -- Chapter 12. How to Enhance Consumption Happiness -- Chapter 13. Happiness in Relation to Shopping -- Chapter 14. Happiness in Relation to Material Possessions -- Chapter 15. Happiness in Relation to Marketplace Experiences.

This book provides a systematic review and analysis of the literature on product-related, situational, organizational, and cultural factors influencing people's happiness in the marketplace. The authors, senior experts in the field, make specific recommendations to design and implement consumer wellbeing strategies. These recommendations are for marketing executives to maximize their effectiveness and help consumers achieve optimal levels of happiness (overall happiness, consumer happiness, and consumption happiness), which in turn could enhance organizational return on investment through customer loyalty, repeat patronage, sales, and profit. The book reviews and integrates learnings from the research on happiness in several fields of study, namely, quality-of-life studies, marketing, consumer studies, social psychology, and behavioral economics, and is of interest to marketing executives and academics from various fields working on consumers and consumer wellbeing.

ISBN: 9783032044433

Standard No.: 10.1007/978-3-032-04443-3doiSubjects--Topical Terms:

535816
Consumer behavior.

LC Class. No.: HF5415.32

Dewey Class. No.: 658.8342

Happiness in the marketplace = a study of consumption, consumers and wellbeing /
LDR:02939nmm a2200337 a 4500 001 2422055
003 DE-He213
005 20251020130400.0
006 m d
007 cr nn 008maaau
008 260505s2025 sz s 0 eng d
020 $a 9783032044433 $q (electronic bk.)
020 $a 9783032044426 $q (paper)
024 7 $a 10.1007/978-3-032-04443-3 $2 doi
035 $a 978-3-032-04443-3
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415.32
072 7 $a JHB $2 bicssc
072 7 $a SOC026000 $2 bisacsh
072 7 $a JHB $2 thema
082 0 4 $a 658.8342 $2 23
090 $a HF5415.32 $b .Y51 2025
100 1 $a Yi, Tong-jin. $3 3719774
245 1 0 $a Happiness in the marketplace $h [electronic resource] : $b a study of consumption, consumers and wellbeing / $c by Dong-Jin Lee, M. Joseph Sirgy.
260 $a Cham : $b Springer Nature Switzerland : $b Imprint: Springer, $c 2025.
300 $a xvi, 315 p. : $b ill., digital ; $c 24 cm.
490 1 $a Social indicators research series, $x 2215-0099 ; $v v. 64
505 0 $a Part I: Introduction -- Chapter 1. Theoretical Framework -- Chapter 2. Views of Happiness -- Chapter 3. Consequences of General Happiness -- Chapter 4. Material Wellbeing -- Part II: Consumer Happiness -- Chapter 5. Constructs and Metrics of Consumer Happiness -- Chapter 6. Outcomes of Consumer Happiness -- Chapter 7. Determinants of Consumer Happiness -- Chapter 8. How to Enhance Consumer Happiness -- Part IV: Consumption Happiness -- Chapter 9. Constructs and Metrics of Consumption Happiness -- Chapter 10. Outcomes of Consumption Happiness -- Chapter 11. Antecedents of Consumption Happiness -- Part IV: How to Enhance Happiness in the Marketplace -- Chapter 12. How to Enhance Consumption Happiness -- Chapter 13. Happiness in Relation to Shopping -- Chapter 14. Happiness in Relation to Material Possessions -- Chapter 15. Happiness in Relation to Marketplace Experiences.
520 $a This book provides a systematic review and analysis of the literature on product-related, situational, organizational, and cultural factors influencing people's happiness in the marketplace. The authors, senior experts in the field, make specific recommendations to design and implement consumer wellbeing strategies. These recommendations are for marketing executives to maximize their effectiveness and help consumers achieve optimal levels of happiness (overall happiness, consumer happiness, and consumption happiness), which in turn could enhance organizational return on investment through customer loyalty, repeat patronage, sales, and profit. The book reviews and integrates learnings from the research on happiness in several fields of study, namely, quality-of-life studies, marketing, consumer studies, social psychology, and behavioral economics, and is of interest to marketing executives and academics from various fields working on consumers and consumer wellbeing.
650 0 $a Consumer behavior. $3 535816
650 0 $a Happiness. $3 531559
650 1 4 $a Well-Being. $3 3597054
650 2 4 $a Consumer Behavior. $3 3220217
650 2 4 $a Quality of Life Research. $3 897157
650 2 4 $a Market Psychology. $3 3591795
700 1 $a Sirgy, M. Joseph. $3 520034
710 2 $a SpringerLink (Online service) $3 836513
773 0 $t Springer Nature eBook
830 0 $a Social indicators research series ; $v v. 64. $3 3803571
856 4 0 $u https://doi.org/10.1007/978-3-032-04443-3
950 $a Social Sciences (SpringerNature-41176)