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Media Literacy and Entertainment Med...

Burth, Shannon.

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Media Literacy and Entertainment Media: A Comparative Experiment for Understanding Student Engagement and Enjoyment.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Media Literacy and Entertainment Media: A Comparative Experiment for Understanding Student Engagement and Enjoyment./
Author:	Burth, Shannon.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2023,
Description:	85 p.
Notes:	Source: Masters Abstracts International, Volume: 84-12.
Contained By:	Masters Abstracts International84-12.
Subject:	Communication. -
Online resource:	https://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=30490795
ISBN:	9798379713447

Media Literacy and Entertainment Media: A Comparative Experiment for Understanding Student Engagement and Enjoyment.
Burth, Shannon.

Media Literacy and Entertainment Media: A Comparative Experiment for Understanding Student Engagement and Enjoyment. - Ann Arbor : ProQuest Dissertations & Theses, 2023 - 85 p.

Source: Masters Abstracts International, Volume: 84-12.

Thesis (M.A.)--Syracuse University, 2023.

Media literacy has become increasingly important, as our digital media landscape continues to grow and change. Countless studies have been done to explore the importance and impact of media literacy interventions. However, existing studies infrequently measure levels of enjoyment and engagement associated with these interventions. By applying the theoretical lens of edutainment and critical enjoyment, this research will hypothesize that entertainment media will be most engaging, enjoyable, and enduring for media literacy-based activities. Using an experimental design (N = 44), this study will compare these variables across three conditions (memes, ads, news headlines). The findings from this study lack statistical power but reveal opportunities for future research. 

ISBN: 9798379713447Subjects--Topical Terms:

524709
Communication.
Subjects--Index Terms:

Edutainment

Media Literacy and Entertainment Media: A Comparative Experiment for Understanding Student Engagement and Enjoyment.
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500 $a Source: Masters Abstracts International, Volume: 84-12.
500 $a Advisor: Ramasubramanian, Srividya.
502 $a Thesis (M.A.)--Syracuse University, 2023.
520 $a Media literacy has become increasingly important, as our digital media landscape continues to grow and change. Countless studies have been done to explore the importance and impact of media literacy interventions. However, existing studies infrequently measure levels of enjoyment and engagement associated with these interventions. By applying the theoretical lens of edutainment and critical enjoyment, this research will hypothesize that entertainment media will be most engaging, enjoyable, and enduring for media literacy-based activities. Using an experimental design (N = 44), this study will compare these variables across three conditions (memes, ads, news headlines). The findings from this study lack statistical power but reveal opportunities for future research. 
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650 4 $a Statistics. $3 517247
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653 $a Engagement
653 $a Enjoyment
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653 $a Media literacy
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