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Next generation retail = how to use new technology to innovate for the future /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Next generation retail/ Deborah Weinswig, Renee Hartmann.
其他題名:	how to use new technology to innovate for the future /
作者:	Weinswig, Deborah.
其他作者:	Hartmann, Renee.
出版者:	London :KoganPage, : 2023.,
面頁冊數:	1 online resource :ill.
內容註:	Next generation retail : how to use new technology to innovate for the future -- Contents -- List of figures and tables -- Acknowledgements -- Introduction -- 01.The changing nature of today's consumer -- 02. Unlocking the Metaverse for retailers -- 03. The rise of livestream shopping -- 04. Quick commerce -- 05. Advancing sustainability -- 06. Driving social commerce through compelling content -- 07. Creating retail media to monetize consumer traffic -- 08. Supply chain -- 09. To NFT or not? -- 10. Bringing blockchain to retail -- 11. Digital payments on the rise -- 12. Monetizing retail data while maintaining customer trust -- 13. Enhancing consumer loyalty -- 14. Headless commerce -- 15. What's ahead? The future outlook for retail -- 16. Creating your roadmap -- Index.
標題:	Retail trade - Technological innovations. -
電子資源:	https://portal.igpublish.com/iglibrary/search/KOGANB0002431.html
ISBN:	9781398609624

Next generation retail = how to use new technology to innovate for the future /
Weinswig, Deborah.

Next generation retailhow to use new technology to innovate for the future /[electronic resource] :Deborah Weinswig, Renee Hartmann. - 1st ed. - London :KoganPage,2023. - 1 online resource :ill.

Includes bibliographical references and index.

Next generation retail : how to use new technology to innovate for the future -- Contents -- List of figures and tables -- Acknowledgements -- Introduction -- 01.The changing nature of today's consumer -- 02. Unlocking the Metaverse for retailers -- 03. The rise of livestream shopping -- 04. Quick commerce -- 05. Advancing sustainability -- 06. Driving social commerce through compelling content -- 07. Creating retail media to monetize consumer traffic -- 08. Supply chain -- 09. To NFT or not? -- 10. Bringing blockchain to retail -- 11. Digital payments on the rise -- 12. Monetizing retail data while maintaining customer trust -- 13. Enhancing consumer loyalty -- 14. Headless commerce -- 15. What's ahead? The future outlook for retail -- 16. Creating your roadmap -- Index.

Access restricted to authorized users and institutions.

Adapt and thrive in the digital-first and physical sphere by embracing retail disruption and the next generation of technological innovations such as instant commerce and non-fungible tokens (NFTs)

Mode of access: World Wide Web.

ISBN: 9781398609624

LCCN: 2022951474Subjects--Topical Terms:

778062
Retail trade
--Technological innovations.

LC Class. No.: HF5429 / .W3735 2023

Dewey Class. No.: 658.87

Next generation retail = how to use new technology to innovate for the future /
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