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  • Artificial intelligence and transforming digital marketing
  • Record Type: Electronic resources : Monograph/item
    Title/Author: Artificial intelligence and transforming digital marketing/ edited by Allam Hamdan, Esra Saleh Aldhaen.
    other author: Hamdan, Allam.
    Published: Cham :Springer Nature Switzerland : : 2024.,
    Description: xx, 1188 p. :ill. (chiefly col.), digital ;24 cm.
    [NT 15003449]: SERVICES OFFRED BY STATE BANK OF INDIA -- The Analysis of the Influence of the January Effect and Weekend Effect Phenomenon on Stock Returns of Companies Listed on the JII Index (2017-2019 Period) -- Integrated Study of Ethical and Economic Efficiency of Society's Perception of Corporate Social Responsibility in India -- New Trends in the Banking Sector and the Development of E-Banking -- The Impact of Economic Globalization on Welfare States -- The benefits of digital transformation: A case study from Finance and administrative departments within the oil and gas industry in the Kingdom of Bahrain -- The Relationship between IT Governance and firm Performance: A Review of Literature -- Carbon Emissions Impact by the Electric-Power Industry -- EMPLOYEE ENGAGMENT CONCEPTS, CONSTRUCTS AND STRATEGIES: A SYSTEMATIC REVIEW OF LITERATURE -- BOARD-LEVEL WORKER REPRESENTATION: A BLESSING OR A CURSE? -- The Role of Digital Marketing on Tourism Industry in Bahrain.
    Contained By: Springer Nature eBook
    Subject: Internet marketing. -
    Online resource: https://doi.org/10.1007/978-3-031-35828-9
    ISBN: 9783031358289
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