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Effects of Struggle and Goal Achievement in Weight-Loss Journeys on Social Media: Instilling Hope and Promoting Health Behaviors.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Effects of Struggle and Goal Achievement in Weight-Loss Journeys on Social Media: Instilling Hope and Promoting Health Behaviors./
Author:	Carter, Chandler C.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2022,
Description:	124 p.
Notes:	Source: Masters Abstracts International, Volume: 82-01.
Contained By:	Masters Abstracts International82-01.
Subject:	Mass communications. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=27831086
ISBN:	9798607385415

Effects of Struggle and Goal Achievement in Weight-Loss Journeys on Social Media: Instilling Hope and Promoting Health Behaviors.
Carter, Chandler C.

Effects of Struggle and Goal Achievement in Weight-Loss Journeys on Social Media: Instilling Hope and Promoting Health Behaviors. - Ann Arbor : ProQuest Dissertations & Theses, 2022 - 124 p.

Source: Masters Abstracts International, Volume: 82-01.

Thesis (M.A.)--The University of North Carolina at Chapel Hill, 2022.

This item must not be sold to any third party vendors.

Weight-loss journeys are frequently depicted in social media attempting to inspire others to achieve their health goals. In a 3 x 2 experimental design, this thesis examines how social media posts about weight-loss goals achieved, in progress, or unattained, and that mention or do not mention struggle in the pursuit, affect self-efficacy, social comparison, target perceptions, hope and, in turn, intention to model the author's health behaviors. Mixed support arose for the predicted effects of social comparison and how struggle expressed in a weight-loss narrative and personal struggle interact to impact self-efficacy to perform modeled strategies. The findings support Social Cognitive Theory's main tenet that an individual's self-efficacy is central to whether or not a modeled behavior is emulated. The results suggest personal struggle with a weight-loss helps determine whether an individual will perceive similarity with and feel hopefulness in response to weight-loss narratives. Implications for health promotion are discussed.

ISBN: 9798607385415Subjects--Topical Terms:

3422380
Mass communications.
Subjects--Index Terms:

Health behavior

Effects of Struggle and Goal Achievement in Weight-Loss Journeys on Social Media: Instilling Hope and Promoting Health Behaviors.
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