東華大學圖書館 |

Language: English

Help

回圖書館首頁

手機版館藏查詢

Back

Switch To: Labeled | MARC Mode | ISBD

Social Media and Risk Communication:...

Mou, Yi.

Linked to FindBook

Google Book

Amazon

博客來

Social Media and Risk Communication: The Role of Social Networking Sites in Food-safety Communication.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Social Media and Risk Communication: The Role of Social Networking Sites in Food-safety Communication./
Author:	Mou, Yi.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2012,
Description:	144 p.
Notes:	Source: Dissertations Abstracts International, Volume: 74-05, Section: A.
Contained By:	Dissertations Abstracts International74-05A.
Subject:	Public health. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3529448
ISBN:	9781267659736

Social Media and Risk Communication: The Role of Social Networking Sites in Food-safety Communication.
Mou, Yi.

Social Media and Risk Communication: The Role of Social Networking Sites in Food-safety Communication. - Ann Arbor : ProQuest Dissertations & Theses, 2012 - 144 p.

Source: Dissertations Abstracts International, Volume: 74-05, Section: A.

Thesis (Ph.D.)--University of Connecticut, 2012.

This item must not be sold to any third party vendors.

The emergence of new media, especially social media, has altered the way people access risk information in such a way that they typically do not need to solely rely on the government or traditional media as their primary information source during a national crisis. More importantly, the technical features of user-generated content allow average people to have a say in public affairs. This new open-access information environment, which coexists with traditional media and other new media channels, poses new questions about how risk communication is conducted in the social media era. The present study aims to examine the new risk communication pattern empowered by the emerging social media, in particular, social networking sites, in the context of food safety issues in China. Specifically, this study adopts two methodologies, a web survey and a content analysis, to address the hypotheses and research questions. Study results provide support for a model that establishes positive relationships between microblogging use, risk perception and risk-information sharing. These findings thus underscore the potential power of social media as an efficient tool of risk communication between average Chinese citizens in a media system, one that remains tightly controlled by the central government. The emergence of different subscales of social capital and social support identified by the present study suggests that these two concepts may be interpreted differently across different cultures. Implications of these findings-for citizen-bloggers, government authorities and for social change generally-are fully explored. At the current stage, microblogging sites have mainly been used as venues to vent negative attitudes and emotions regarding food safety crises. Moreover, the risk information that has been shared and spread through microblogs often may not be accurate nor come from credible sources. The study concludes that additional research is needed to help us gain a better understanding of the social capital and social support concepts across different cultural contexts.

ISBN: 9781267659736Subjects--Topical Terms:

534748
Public health.
Subjects--Index Terms:

China

Social Media and Risk Communication: The Role of Social Networking Sites in Food-safety Communication.
LDR:03327nmm a2200385 4500 001 2274618
005 20201202130035.5
008 220629s2012 ||||||||||||||||| ||eng d
020 $a 9781267659736
035 $a (MiAaPQ)AAI3529448
035 $a AAI3529448
040 $a MiAaPQ $c MiAaPQ
100 1 $a Mou, Yi. $3 1278325
245 1 0 $a Social Media and Risk Communication: The Role of Social Networking Sites in Food-safety Communication.
260 1 $a Ann Arbor : $b ProQuest Dissertations & Theses, $c 2012
300 $a 144 p.
500 $a Source: Dissertations Abstracts International, Volume: 74-05, Section: A.
500 $a Publisher info.: Dissertation/Thesis.
500 $a Advisor: Lin, Carolyn A.
502 $a Thesis (Ph.D.)--University of Connecticut, 2012.
506 $a This item must not be sold to any third party vendors.
520 $a The emergence of new media, especially social media, has altered the way people access risk information in such a way that they typically do not need to solely rely on the government or traditional media as their primary information source during a national crisis. More importantly, the technical features of user-generated content allow average people to have a say in public affairs. This new open-access information environment, which coexists with traditional media and other new media channels, poses new questions about how risk communication is conducted in the social media era. The present study aims to examine the new risk communication pattern empowered by the emerging social media, in particular, social networking sites, in the context of food safety issues in China. Specifically, this study adopts two methodologies, a web survey and a content analysis, to address the hypotheses and research questions. Study results provide support for a model that establishes positive relationships between microblogging use, risk perception and risk-information sharing. These findings thus underscore the potential power of social media as an efficient tool of risk communication between average Chinese citizens in a media system, one that remains tightly controlled by the central government. The emergence of different subscales of social capital and social support identified by the present study suggests that these two concepts may be interpreted differently across different cultures. Implications of these findings-for citizen-bloggers, government authorities and for social change generally-are fully explored. At the current stage, microblogging sites have mainly been used as venues to vent negative attitudes and emotions regarding food safety crises. Moreover, the risk information that has been shared and spread through microblogs often may not be accurate nor come from credible sources. The study concludes that additional research is needed to help us gain a better understanding of the social capital and social support concepts across different cultural contexts.
590 $a School code: 0056.
650 4 $a Public health. $3 534748
650 4 $a Mass communications. $3 3422380
650 4 $a Social networks. $3 556983
650 4 $a Health risk assessment. $3 546024
650 4 $a Food safety. $3 3552118
650 4 $a Communication. $3 524709
653 $a China
653 $a Food safety
653 $a Microblogging
653 $a Risk communication
653 $a Social media
653 $a Social network sites
690 $a 0573
690 $a 0708
710 2 $a University of Connecticut. $3 1017435
773 0 $t Dissertations Abstracts International $g 74-05A.
790 $a 0056
791 $a Ph.D.
792 $a 2012
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3529448