Tour operators and operations : = de...
Holland, Jacqueline.

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  • Tour operators and operations : = development, management and responsibility /
  • Record Type: Language materials, printed : Monograph/item
    Title/Author: Tour operators and operations :/ Jacqueline Holland, David Leslie.
    Reminder of title: development, management and responsibility /
    Author: Holland, Jacqueline.
    other author: Leslie, David,
    Published: Wallingford, Oxfordshire ;CABI, : 2017.,
    Description: ix, 282 p. :charts (some col.) ;25 cm.
    [NT 15003449]: 1. Introduction -- 2. The package holiday and the rise of the tour operator -- 3. The operating environment -- 4. Product development -- 5. Small and medium sized tour operators -- 6. Customer service -- 7. Financial planning : pricing the package -- 8. Tour operators and key travel regulations (with David Grant) -- 9. Distribution(place) -- 10. Marketing -- 11. Human resources and managing the workforce -- 12. Crisis management -- 13. A look ahead : challenges and issues.
    Subject: Tourism - Management. -
    ISBN: 9781780648231
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W0073822 五樓西文書區A-HB(5F Western Language Books) 01.外借(書)_YB 一般圖書 G155.A1 H646 2018 一般使用(Normal) On shelf 0
  • 1 records • Pages 1 •
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