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Engagement of intercultural project ...

Luckmann, Patrick.

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Engagement of intercultural project customers = a relational model /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Engagement of intercultural project customers/ by Patrick Luckmann.
Reminder of title:	a relational model /
Author:	Luckmann, Patrick.
Published:	Cham :Springer International Publishing : : 2020.,
Description:	xxvi, 263 p. :ill., digital ;24 cm.
[NT 15003449]:	Introduction to Intercultural Project Customer Engagement -- Theory in Intercultural Project Customer Engagement -- Qualitative Analysis: Intercultural Project Customer Engagement -- Delphi Survey: Intercultural Project Customer Engagement -- Intercultural Project Customer Engagement.
Contained By:	Springer eBooks
Subject:	Customer relations - Management. -
Online resource:	https://doi.org/10.1007/978-3-030-39485-1
ISBN:	9783030394851

Engagement of intercultural project customers = a relational model /
Luckmann, Patrick.

Engagement of intercultural project customersa relational model /[electronic resource] :by Patrick Luckmann. - Cham :Springer International Publishing :2020. - xxvi, 263 p. :ill., digital ;24 cm. - Contributions to management science,1431-1941. - Contributions to management science..

Introduction to Intercultural Project Customer Engagement -- Theory in Intercultural Project Customer Engagement -- Qualitative Analysis: Intercultural Project Customer Engagement -- Delphi Survey: Intercultural Project Customer Engagement -- Intercultural Project Customer Engagement.

This book examines the effective and appropriate integration of project customers in intercultural settings. It first presents the theoretical background and the state of the art in intercultural project stakeholder management. The book then describes the use of qualitative and quantitative (Delphi survey) methods to produce a dataset, and the development of a relational model for customer engagement in intercultural projects based on this dataset. The book can be used to inform future research in the area of international project management, while also serving as a guide for project management practitioners who need to engage culturally diverse users, sponsors and customers.

ISBN: 9783030394851

Standard No.: 10.1007/978-3-030-39485-1doiSubjects--Topical Terms:

582814
Customer relations
--Management.

LC Class. No.: HF5415.5 / .L865 2020

Dewey Class. No.: 658.812

Engagement of intercultural project customers = a relational model /
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245 1 0 $a Engagement of intercultural project customers $h [electronic resource] : $b a relational model / $c by Patrick Luckmann.
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300 $a xxvi, 263 p. : $b ill., digital ; $c 24 cm.
490 1 $a Contributions to management science, $x 1431-1941
505 0 $a Introduction to Intercultural Project Customer Engagement -- Theory in Intercultural Project Customer Engagement -- Qualitative Analysis: Intercultural Project Customer Engagement -- Delphi Survey: Intercultural Project Customer Engagement -- Intercultural Project Customer Engagement.
520 $a This book examines the effective and appropriate integration of project customers in intercultural settings. It first presents the theoretical background and the state of the art in intercultural project stakeholder management. The book then describes the use of qualitative and quantitative (Delphi survey) methods to produce a dataset, and the development of a relational model for customer engagement in intercultural projects based on this dataset. The book can be used to inform future research in the area of international project management, while also serving as a guide for project management practitioners who need to engage culturally diverse users, sponsors and customers.
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650 0 $a Cultural competence. $3 2073987
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