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Eurasian business perspectives = pro...
~
Bilgin, Mehmet Huseyin.
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Eurasian business perspectives = proceedings of the 25th Eurasia Business and Economics Society Conference /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Eurasian business perspectives/ edited by Mehmet Huseyin Bilgin ... [et al.].
Reminder of title:
proceedings of the 25th Eurasia Business and Economics Society Conference /
other author:
Bilgin, Mehmet Huseyin.
Published:
Cham :Springer International Publishing : : 2020.,
Description:
xvii, 367 p. :ill., digital ;24 cm.
[NT 15003449]:
Marketing -- Tourism -- Management -- Accounting and Finance.
Contained By:
Springer eBooks
Subject:
Motivation research (Marketing) -
Online resource:
https://doi.org/10.1007/978-3-030-35051-2
ISBN:
9783030350512
Eurasian business perspectives = proceedings of the 25th Eurasia Business and Economics Society Conference /
Eurasian business perspectives
proceedings of the 25th Eurasia Business and Economics Society Conference /[electronic resource] :edited by Mehmet Huseyin Bilgin ... [et al.]. - Cham :Springer International Publishing :2020. - xvii, 367 p. :ill., digital ;24 cm. - Eurasian studies in business and economics,12/22364-5067 ;. - Eurasian studies in business and economics ;12/2..
Marketing -- Tourism -- Management -- Accounting and Finance.
This volume of Eurasian Studies in Business and Economics presents selected theoretical and empirical papers from the 25th Eurasia Business and Economics Society (EBES) Conference, held in Berlin, Germany, in May 2018. Covering diverse areas of business and management from different geographic regions, the book focuses on current topics such as consumer engagement, consumer loyalty, travel blogging, and AirBnB's marketing communication strategy, as well as healthcare project evaluation and Industry 4.0. It also includes related studies that analyze accounting and finance aspects like bank reliability and the bankruptcy risks of equity crowdfunding start-ups.
ISBN: 9783030350512
Standard No.: 10.1007/978-3-030-35051-2doiSubjects--Topical Terms:
590747
Motivation research (Marketing)
LC Class. No.: HF5415.34 / .E973 2020
Dewey Class. No.: 658.8342
Eurasian business perspectives = proceedings of the 25th Eurasia Business and Economics Society Conference /
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based on 0 review(s)
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W9390938
電子資源
11.線上閱覽_V
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EB HF5415.34 .E973 2020
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