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Marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing // William M. Pride, O.C. Ferrell.
Author:	Pride, William M.,
other author:	Ferrell, O. C.
Published:	Boston :Houghton Mifflin Co., : 2008.,
Description:	1 v. (various pagings) :ill. ;29 cm.
Notes:	Rev. ed. of: Marketing : concepts and strategies. 2006.
Subject:	Marketing. -
ISBN:	9780618799701

Marketing /
Pride, William M.,1942-

Marketing /William M. Pride, O.C. Ferrell. - 14th ed. - Boston :Houghton Mifflin Co.,2008. - 1 v. (various pagings) :ill. ;29 cm.

Rev. ed. of: Marketing : concepts and strategies. 2006.

Includes bibliographical references and indexes.

ISBN: 9780618799701

LCCN: 2006938349Subjects--Topical Terms:

536353
Marketing.

LC Class. No.: HF5415 / .P658 2008

Marketing /
LDR:00641cam 22001934a 4500 001 2181324
005 20150515081826.0
008 191126s2008 maua b 001 0 eng
010 $a 2006938349
020 $a 9780618799701 $q (hbk. : library ed.)
020 $a 0618799702 $q (hbk. : library ed.)
035 $a 14629663
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415 $b .P658 2008
100 1 $a Pride, William M., $d 1942- $3 3388874
245 1 0 $a Marketing / $c William M. Pride, O.C. Ferrell.
250 $a 14th ed.
260 # $a Boston : $b Houghton Mifflin Co., $c 2008.
300 $a 1 v. (various pagings) : $b ill. ; $c 29 cm.
500 $a Rev. ed. of: Marketing : concepts and strategies. 2006.
504 $a Includes bibliographical references and indexes.
650 # 0 $a Marketing. $3 536353
700 1 # $a Ferrell, O. C. $3 693556

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GW0022441

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415 P658 2008

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1 records • Pages 1 •
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