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Applications in basic marketing : = ...

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Perreault, William D.

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Applications in basic marketing : = clippings from the popular business press /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Applications in basic marketing :/ William D. Perrault and E. Jerome McCarthy.
Reminder of title:	clippings from the popular business press /
Author:	Perreault, William D.
other author:	McCarthy, E. Jerome
Published:	New York, N.Y. :McGraw-Hill/Irwin, : c2005.,
Description:	vii, 214 p. :ill. ;26 cm.
Subject:	Marketing - Management. -
ISBN:	0072864710

Applications in basic marketing : = clippings from the popular business press /
Perreault, William D.

Applications in basic marketing :clippings from the popular business press /William D. Perrault and E. Jerome McCarthy. - 2005-2006 ed. - New York, N.Y. :McGraw-Hill/Irwin,c2005. - vii, 214 p. :ill. ;26 cm.

ISBN: 0072864710Subjects--Topical Terms:

559161
Marketing
--Management.

Applications in basic marketing : = clippings from the popular business press /
LDR:00430cam 2200121 a 4500 001 2181314
008 191126s2005 xxua g 000 0 eng d
020 $a 0072864710 $q (pbk.)
020 $a 9780072864717 $q (pbk.)
040 $a NDHU
100 1 $a Perreault, William D. $3 3388868
245 1 0 $a Applications in basic marketing : $b clippings from the popular business press / $c William D. Perrault and E. Jerome McCarthy.
250 $a 2005-2006 ed.
260 # $a New York, N.Y. : $b McGraw-Hill/Irwin, $c c2005.
300 $a vii, 214 p. : $b ill. ; $c 26 cm.
650 # 0 $a Marketing $x Management. $3 559161
700 1 # $a McCarthy, E. Jerome $q (Edmund Jerome) $3 3388869

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GW0022432

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415 P455 2005

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1 records • Pages 1 •
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