Tourism : = principles, practices, p...
Goeldner, Charles R.

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  • Tourism : = principles, practices, philosophies /
  • 紀錄類型: 書目-語言資料,印刷品 : Monograph/item
    正題名/作者: Tourism :/ Charles R. Goeldner, J.R. Brent Ritchie.
    其他題名: principles, practices, philosophies /
    作者: Goeldner, Charles R.
    其他作者: Ritchie, J. R. Brent.
    出版者: Hoboken, NJ :Wiley, : c2012.,
    面頁冊數: xviii, 494 p., [32] p. of plates :ill. (some col.) ;29 cm.
    內容註: 1. Tourism overview -- Tourism in perspective -- Tourism through the ages -- Career opportunities --2. How tourism is organized -- World, national, regional, and other organizations -- Passenger transportation -- Hospitality and related services -- Organizations in the distribution process -- Attraction, entertainment, recreation, and other tourist draws -- 3. Understanding travel behavior -- Motivation for pleasure travel -- Cultural and international tourism for life's enrichment -- Sociology of tourism -- 4. Tourism supply, demand, policy, planning, and development -- Tourism components and supply -- Measuring and forecasting demand -- Tourism's economic impact -- Tourism policy: structure, content, and process -- Tourism planning, development, and social considerations -- Tourism and the environment -- 5. Essential of tourism research and marketing -- Travel and tourism research -- Tourism marketing -- 6. Tourism prospects -- Tourism's future.
    標題: Tourism. -
    ISBN: 9781118071779 :
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W0168176 五樓西文書區A-HB(5F Western Language Books) 01.外借(書)_YB 一般圖書 G155.A1 M386 2012 一般使用(Normal) 在架 0
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