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Sustainable customer experience desi...

Melissen, Frans,

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Sustainable customer experience design : = co-creating experiences in events, tourism and hospitality /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Sustainable customer experience design :/ Bert Smit and Frans Melissen.
Reminder of title:	co-creating experiences in events, tourism and hospitality /
Author:	Smit, Bert,
other author:	Melissen, Frans,
Published:	London ;Routledge, Taylor & Francis Group, : 2018.,
Description:	xii, 286 p. :ill. ;26 cm.
Subject:	Consumer satisfaction. -
ISBN:	9781138658554

Sustainable customer experience design : = co-creating experiences in events, tourism and hospitality /
Smit, Bert,

Sustainable customer experience design :co-creating experiences in events, tourism and hospitality /Bert Smit and Frans Melissen. - London ;Routledge, Taylor & Francis Group,2018. - xii, 286 p. :ill. ;26 cm.

Includes bibliographical references and index.

"Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current and future developments in these industries and wider society, with an emphasis on sustainable development. The book offers an innovative approach for successfully creating experiences for (potential) customers that is based on combining insights and methods from the world of design and the social sciences. What's more, it shows how the experience economy and sustainable development both reinforce one another and create challenges that businesses and professionals can address through this approach. Critical thinking questions, practical examples and international case studies are integrated throughout the text. Combining a design science and a social sciences perspective in one inclusive hands-on approach to designing, staging and managing experiences, this is essential reading for all students of events, tourism and hospitality management, but also related fields"--

ISBN: 9781138658554GBP32.99

LCCN: 2017060243Subjects--Topical Terms:

578584
Consumer satisfaction.

LC Class. No.: HD9980.5 / .S58 2018

Dewey Class. No.: 910.68/5

Sustainable customer experience design : = co-creating experiences in events, tourism and hospitality /
LDR:02085cam a2200217 a 450 001 2168735
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020 $a 9781138658554 $q (pbk.) : $c GBP32.99
020 $a 9781138658547 $q (hbk.)
020 $z 9781315620749 $q (ebk)
040 $a LBSOR/DLC $b eng $c LBSOR $d DLC
042 $a pcc
050 0 0 $a HD9980.5 $b .S58 2018
082 0 0 $a 910.68/5 $2 23
100 1 $a Smit, Bert, $e author. $3 3368007
245 1 0 $a Sustainable customer experience design : $b co-creating experiences in events, tourism and hospitality / $c Bert Smit and Frans Melissen.
260 # $a London ; $a New York : $b Routledge, Taylor & Francis Group, $c 2018.
300 $a xii, 286 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and index.
520 # $a "Experiences are an important part of our lives and increasingly represent a crucial topic to address for businesses and professionals. This book focuses on designing, staging and managing experiences within the context of the events, tourism and hospitality industries. It also illustrates current and future developments in these industries and wider society, with an emphasis on sustainable development. The book offers an innovative approach for successfully creating experiences for (potential) customers that is based on combining insights and methods from the world of design and the social sciences. What's more, it shows how the experience economy and sustainable development both reinforce one another and create challenges that businesses and professionals can address through this approach. Critical thinking questions, practical examples and international case studies are integrated throughout the text. Combining a design science and a social sciences perspective in one inclusive hands-on approach to designing, staging and managing experiences, this is essential reading for all students of events, tourism and hospitality management, but also related fields"-- $c Provided by publisher.
650 # 0 $a Consumer satisfaction. $2 lcstt $3 578584
650 # 0 $a Customer relations. $3 578582
650 # 0 $a Hospitality industry $x Customer services. $3 725986
650 # 0 $a Service industries $x Customer services. $3 927160
650 # 0 $a Special events industry $x Customer services. $3 3368008
650 # 0 $a Sustainable development. $3 528388
650 # 0 $a Tourism $x Customer services. $3 3368009
700 1 # $a Melissen, Frans, $e author. $3 3367989
776 0 8 $i Online version: $a Smit, Bert, author. $t Sustainable customer experience design $d Abingdon, Oxon ; New York, NY : Routledge, 2018 $z 9781315620749 $w (DLC) 2018031401