東華大學圖書館 |

Language: English

Help

回圖書館首頁

手機版館藏查詢

Back

Switch To: Labeled | MARC Mode | ISBD

Magical capitalism = enchantment, sp...

Moeran, Brian.

Linked to FindBook

Google Book

Amazon

博客來

Magical capitalism = enchantment, spells, and occult practices in contemporary economies /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Magical capitalism/ edited by Brian Moeran, Timothy de Waal Malefyt.
Reminder of title:	enchantment, spells, and occult practices in contemporary economies /
other author:	Moeran, Brian.
Published:	Cham :Springer International Publishing : : 2018.,
Description:	xviii, 349 p. :digital ;24 cm.
[NT 15003449]:	1. Magical Capitalism: An Introduction -- 2. Magical Contracts, Numinous Capitalism -- 3. Exorcising Leverage: Sleight of Hand and the Invisible Hand in Islamic Finance -- 4. Trickster's Triumph: Donald Trump and the New Spirit of Capitalism -- 5. Fetish, Magic, Marketing -- 6 Magical Names: Glamour, Enchantment, and Illusion in Women's Fashion Magazines -- 7. The Magic of Paradox: How Advertising Ideas Transform Art into Business and the Ordinary into the Extraordinary -- 8. The Business of Inspiration: A Magical Technology of Prefiguration -- 9. The Magic Trick of Creative Capital: Competition, Confidence, and Collective Enchantment Among "Starchitects" -- 10. Anthropology as Science Fiction, or How Print Capitalism Enchanted Victorian Science -- 11. The Magic of Mass Publicity: Reading Ioan Coulia -- 12 Occult Economies, Revisited -- 13. The Enchantment Effect: A Semiotics of Boundary and Profit.
Contained By:	Springer eBooks
Subject:	Occultism - Economic aspects. -
Online resource:	http://dx.doi.org/10.1007/978-3-319-74397-4
ISBN:	9783319743974

Magical capitalism = enchantment, spells, and occult practices in contemporary economies /
Magical capitalismenchantment, spells, and occult practices in contemporary economies /[electronic resource] :edited by Brian Moeran, Timothy de Waal Malefyt. - Cham :Springer International Publishing :2018. - xviii, 349 p. :digital ;24 cm.

1. Magical Capitalism: An Introduction -- 2. Magical Contracts, Numinous Capitalism -- 3. Exorcising Leverage: Sleight of Hand and the Invisible Hand in Islamic Finance -- 4. Trickster's Triumph: Donald Trump and the New Spirit of Capitalism -- 5. Fetish, Magic, Marketing -- 6 Magical Names: Glamour, Enchantment, and Illusion in Women's Fashion Magazines -- 7. The Magic of Paradox: How Advertising Ideas Transform Art into Business and the Ordinary into the Extraordinary -- 8. The Business of Inspiration: A Magical Technology of Prefiguration -- 9. The Magic Trick of Creative Capital: Competition, Confidence, and Collective Enchantment Among "Starchitects" -- 10. Anthropology as Science Fiction, or How Print Capitalism Enchanted Victorian Science -- 11. The Magic of Mass Publicity: Reading Ioan Coulia -- 12 Occult Economies, Revisited -- 13. The Enchantment Effect: A Semiotics of Boundary and Profit.

This volume of essays examines the ways in which magical practices are found in different aspects of contemporary capitalist societies. From contract law to science, by way of finance, business, marketing, advertising, cultural production, and the political economy in general, each chapter argues that the kind of magic studied by anthropologists in less developed societies - shamanism, sorcery, enchantment, the occult - is not only alive and well, but flourishing in the midst of so-called 'modernity'. Modern day magicians range from fashion designers and architects to Donald Trump and George Soros. Magical rites take place in the form of political summits, the transformation of products into brands through advertising campaigns, and the biannual fashion collections shown in New York, London, Milan and Paris. Magical language, in the form of magical spells, is used by everyone, from media to marketers and all others devoted to the art of 'spin'. While magic may appear to be opposed to systems of rational economic thought, Moeran and Malefyt highlight the ways it may in fact be an accomplice to it.

ISBN: 9783319743974

Standard No.: 10.1007/978-3-319-74397-4doiSubjects--Topical Terms:

3338363
Occultism
--Economic aspects.

LC Class. No.: BF1999 / .M345 2018

Dewey Class. No.: 133

Magical capitalism = enchantment, spells, and occult practices in contemporary economies /
LDR:03022nmm a2200313 a 4500 001 2152244
003 DE-He213
005 20190123153445.0
006 m d
007 cr nn 008maaau
008 190403s2018 gw s 0 eng d
020 $a 9783319743974 $q (electronic bk.)
020 $a 9783319743967 $q (paper)
024 7 $a 10.1007/978-3-319-74397-4 $2 doi
035 $a 978-3-319-74397-4
040 $a GP $c GP
041 0 $a eng
050 4 $a BF1999 $b .M345 2018
072 7 $a KC $2 bicssc
072 7 $a BUS069000 $2 bisacsh
082 0 4 $a 133 $2 23
090 $a BF1999 $b .M194 2018
245 0 0 $a Magical capitalism $h [electronic resource] : $b enchantment, spells, and occult practices in contemporary economies / $c edited by Brian Moeran, Timothy de Waal Malefyt.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2018.
300 $a xviii, 349 p. : $b digital ; $c 24 cm.
505 0 $a 1. Magical Capitalism: An Introduction -- 2. Magical Contracts, Numinous Capitalism -- 3. Exorcising Leverage: Sleight of Hand and the Invisible Hand in Islamic Finance -- 4. Trickster's Triumph: Donald Trump and the New Spirit of Capitalism -- 5. Fetish, Magic, Marketing -- 6 Magical Names: Glamour, Enchantment, and Illusion in Women's Fashion Magazines -- 7. The Magic of Paradox: How Advertising Ideas Transform Art into Business and the Ordinary into the Extraordinary -- 8. The Business of Inspiration: A Magical Technology of Prefiguration -- 9. The Magic Trick of Creative Capital: Competition, Confidence, and Collective Enchantment Among "Starchitects" -- 10. Anthropology as Science Fiction, or How Print Capitalism Enchanted Victorian Science -- 11. The Magic of Mass Publicity: Reading Ioan Coulia -- 12 Occult Economies, Revisited -- 13. The Enchantment Effect: A Semiotics of Boundary and Profit.
520 $a This volume of essays examines the ways in which magical practices are found in different aspects of contemporary capitalist societies. From contract law to science, by way of finance, business, marketing, advertising, cultural production, and the political economy in general, each chapter argues that the kind of magic studied by anthropologists in less developed societies - shamanism, sorcery, enchantment, the occult - is not only alive and well, but flourishing in the midst of so-called 'modernity'. Modern day magicians range from fashion designers and architects to Donald Trump and George Soros. Magical rites take place in the form of political summits, the transformation of products into brands through advertising campaigns, and the biannual fashion collections shown in New York, London, Milan and Paris. Magical language, in the form of magical spells, is used by everyone, from media to marketers and all others devoted to the art of 'spin'. While magic may appear to be opposed to systems of rational economic thought, Moeran and Malefyt highlight the ways it may in fact be an accomplice to it.
650 0 $a Occultism $x Economic aspects. $3 3338363
650 1 4 $a Economics. $3 517137
650 2 4 $a Cultural Economics. $3 2179708
650 2 4 $a Anthropology. $3 517996
650 2 4 $a Marketing. $3 536353
650 2 4 $a Law and Economics. $3 891054
650 2 4 $a Political Economy/Economic Policy. $3 3250570
650 2 4 $a Heterodox Economics. $3 2186642
700 1 $a Moeran, Brian. $3 583633
700 1 $a Malefyt, Timothy de Waal. $3 2192184
710 2 $a SpringerLink (Online service) $3 836513
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1007/978-3-319-74397-4
950 $a Economics and Finance (Springer-41170)