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Channel management and retail marketing

Record Type:	Electronic resources : Monograph/item
Title/Author:	Channel management and retail marketing/ Meenal Dhotre.
Author:	Dhotre, Meenal.
Published:	Mumbai :Himalaya Pub. House, : 2010.,
Description:	203 p. :ill.
[NT 15003449]:	section 1. Physical distribution and channel management -- section 2. Retail marketing management.
Subject:	Marketing channels - Management. -
Online resource:	https://ebookcentral.proquest.com/lib/ndhu/detail.action?docID=3011431Click to View

Channel management and retail marketing
Dhotre, Meenal.

Channel management and retail marketing[electronic resource] /Meenal Dhotre. - Rev. ed. - Mumbai :Himalaya Pub. House,2010. - 203 p. :ill.

Includes bibliographical references.

section 1. Physical distribution and channel management -- section 2. Retail marketing management.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Subjects--Topical Terms:

655354
Marketing channels
--Management.Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415.129 / .D46 2010

Channel management and retail marketing
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050 4 $a HF5415.129 $b .D46 2010
100 1 $a Dhotre, Meenal. $3 3334744
245 1 0 $a Channel management and retail marketing $h [electronic resource] / $c Meenal Dhotre.
250 $a Rev. ed.
260 $a Mumbai : $b Himalaya Pub. House, $c 2010.
300 $a 203 p. : $b ill.
504 $a Includes bibliographical references.
505 0 $a section 1. Physical distribution and channel management -- section 2. Retail marketing management.
533 $a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 $a Marketing channels $x Management. $3 655354
650 0 $a Marketing $x Management. $3 559161
650 0 $a Retail trade $x Management. $3 668906
655 4 $a Electronic books. $2 lcsh $3 542853
710 2 $a ProQuest (Firm) $3 2196311
856 4 0 $u https://ebookcentral.proquest.com/lib/ndhu/detail.action?docID=3011431 $z Click to View

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